Global Culture Industry (Hardcover)

In the first half of the twentieth century, Theodor Adorno wrote about the 'culture industry'. For Adorno, culture too along with the products of factory labour was increasingly becoming a commodity. Now, in what they call the 'global culture industry', Scott Lash and Celia Lury argue that Adorno's worst nightmares have come true.
Their new book tells the compelling story of how material objects such as watches and sportswear have become powerful cultural symbols, and how the production of symbols, in the form of globally recognized brands, has now become a central goal of capitalism. Global Culture Industry provides an empirically and theoretically rich examination of the ways in which these objects - from Nike shoes to Toy Story, from global football to conceptual art - metamorphose and move across national borders.
This book is set to become a dialectic of enlightenment for the age of globalization. It will be essential reading for students and scholars across the social sciences.

General

Imprint:	Polity Press
Country of origin:	United Kingdom
Release date:	February 2007
First published:	June 2007
Authors:	L. Ash
Dimensions:	233 x 163 x 21mm (L x W x T)
Format:	Hardcover
Pages:	248
ISBN-13:	978-0-7456-2482-2
Categories:	Books > Reference & Interdisciplinary > Interdisciplinary studies > Cultural studies > Popular culture Books > Social sciences > Sociology, social studies > Social issues > Consumer issues Promotions
LSN:	0-7456-2482-0
Barcode:	9780745624822

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