Strategic Utilization of Information Systems in Small Business (Hardcover)

The small business is an often underestimated asset of both the modern economy and the commercial workforce. Those employed by small businesses make up a large percentage of both the U.S. and Canadian populations, and with the internet and other technologies connecting us like never before, the opportunity is present for even the smallest company to reach a global scale. Strategic Utilization of Information Systems in Small Business explores the possibilities not just in expanding a business, but in assisting a business in meeting its full potential, no matter its size. Including a variety of perspectives on what it means to be a small business and how to bring that business to maturity, this book is an essential reference source for small business owners, managers, and employees, as well as students, researchers, and aspiring entrepreneurs. This publication features chapters on the different aspects of management processes, e-commerce, and e-businesses, including the characteristics of a smart entrepreneur, success vs. failure, longevity, technology adoption, the types of different information systems and how to implement them, data and decision making, theories for investigating small businesses, business strategy, and competitive advantage.

General

Imprint:	Idea Group,U.S.
Country of origin:	United States
Series:	Advances in Business Information Systems and Analytics
Release date:	May 2015
Authors:	M. Gordon Hunter
Dimensions:	229 x 152 x 33mm (L x W x T)
Format:	Hardcover
Pages:	418
ISBN-13:	978-1-4666-8708-0
Categories:	Books > Business & Economics > Business & management > Ownership & organization of enterprises > Small businesses & self-employed Promotions
LSN:	1-4666-8708-8
Barcode:	9781466687080

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!