Originally published in 1977. Covering a wide international field
and with the emphasis on communications in developing countries,
this book contains chapters by eminent contributors looking at
questions of policy, governance and planning in the field of mass
communications. It also considers the role of the media in national
development, multi-media education and critical theoretical issues
bearing on the impact of modernization on traditional cultures. A
few selected countries are discussed in detail - Iran, Brazil,
India and the People's Republic of Benin (then Dahomey) as well as
the results of an international survey on the future of
broadcasting. The book made recommendations for administrative
reorganizations, network expansions and research requirements, some
of which were implemented shortly afterwards.
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