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Books > Business & Economics > Industry & industrial studies > Manufacturing industries > Food manufacturing & related industries > Tobacco industry
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Poisonous Pandas - Chinese Cigarette Manufacturing in Critical Historical Perspectives (Hardcover)
Loot Price: R2,507
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Poisonous Pandas - Chinese Cigarette Manufacturing in Critical Historical Perspectives (Hardcover)
Series: Studies of the Walter H. Shorenstein Asia-Pacific Research Center
Expected to ship within 12 - 17 working days
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A favorite icon for cigarette manufacturers across China since the
mid-twentieth century has been the panda, with factories from
Shanghai to Sichuan using cuddly cliché to market tobacco
products. The proliferation of panda-branded cigarettes coincides
with profound, yet poorly appreciated, shifts in the worldwide
tobacco trade. Over the last fifty years, transnational tobacco
companies and their allies have fueled a tripling of the world's
annual consumption of cigarettes. At the forefront is the China
National Tobacco Corporation, now producing forty percent of
cigarettes sold globally. What's enabled the manufacturing of
cigarettes in China to flourish since the time of Mao and to
prosper even amidst public health condemnation of smoking? In
Poisonous Pandas, an interdisciplinary group of scholars comes
together to tell that story. They offer novel portraits of people
within the Chinese polity—government leaders, scientists, tax
officials, artists, museum curators, and soldiers—who have
experimentally revamped the country's pre-Communist cigarette
supply chain and fitfully expanded its political, economic, and
cultural influence. These portraits cut against the grain of what
contemporary tobacco-control experts typically study, opening a
vital new window on tobacco—the single largest cause of
preventable death worldwide today.
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