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Consumption, Media And The Global South - Aspiration Contested (Paperback)
Loot Price: R117
Discovery Miles 1 170
You Save: R33
(22%)
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Consumption, Media And The Global South - Aspiration Contested (Paperback)
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List price R150
Loot Price R117
Discovery Miles 1 170
You Save R33 (22%)
Expected to ship within 5 - 10 working days
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What does consumption in the global south signify, and how are its
complexities communicated in media discourses? Consumption, Media
and the Global South presents original research examining key
themes in the ways in which consumption in the global south - by
elites, the middle classes, and the poor - is discursively
constructed in media texts. With the global triumph of capitalist
economies and neoliberal values, consumption is increasingly viewed
by populations in the global south as both a right to which they
are denied access, and once accessed as evidence of an improved
life. The ways in which this debate plays out on the stage of the
media is an important element of the picture. This book looks at
the media representation of consumer culture in Africa, China,
Brazil and India through case studies ranging from celebrity
selfies, to travel websites, news reports and documentary film.
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