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Books > Business & Economics > Business & management > Business ethics
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Small to Medium Sized Enterprises and Corporate Social Responsibility - The Role of International Networks (Paperback)
Loot Price: R1,394
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Small to Medium Sized Enterprises and Corporate Social Responsibility - The Role of International Networks (Paperback)
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While the Corporate Social Responsibility (CSR) activities of small
firms have been analysed to some extent, their engagement in
international networks relating to CSR is less understood. Most of
these networks primarily address the needs of multinational
corporations. Surprisingly, however, the number of small firms
participating in such institutions has substantially increased over
recent years. But what is the reason for this new interest of SME
in institutional forms of CSR? Based on a qualitative empirical
study of German small firms' participation in the most prominent
CSR institution, the UN Global Compact, this book explores the
drivers for small firm participation. The motivations are complex
and do not follow the same hierarchical order associated with large
business behaviour. Rather, reasons for institutional engagement
suggest a heterarchical structure, where alignment is contingent
upon factors such as individual CSR perception, self-conception or
social environment. The book explains why small firms prefer to
engage in sustainable development within institutionalised forms of
CSR rather than act in isolation, and provides recommendations on
how to support and thus increase SME participation in
institutionalised forms of civic engagement.
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