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Marketing Initiatives for Sustainable Educational Development (Hardcover) Loot Price: R4,998
Discovery Miles 49 980
Marketing Initiatives for Sustainable Educational Development (Hardcover): Purnendu Tripathi, Siran Mukerji

Marketing Initiatives for Sustainable Educational Development (Hardcover)

Purnendu Tripathi, Siran Mukerji

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Loot Price R4,998 Discovery Miles 49 980 | Repayment Terms: R468 pm x 12*

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Technology plays a vital role in bridging the digital divide and fostering sustainability in educational development. This is evident through the successful use of social media in educational marketing campaigns and through the integration of massive open online courses to reorient learner interactions in higher education environments. Marketing Initiatives for Sustainable Educational Development contains the latest approaches to maximize self-guided, interdisciplinary learning through the use of strategies such as web-based games to elicit collaborative behavior in student groups. It also explores the important role that technology serves in educating students, especially in the realm of technological skills and competencies. This book is a vital resource for educators, instructional designers, administrators, marketers, and education professionals seeking to enhance student learning and engagement through technology-based learning tools.

General

Imprint: IGI Global
Country of origin: United States
Release date: May 2018
Editors: Purnendu Tripathi • Siran Mukerji
Dimensions: 254 x 178mm (L x W)
Format: Hardcover
Pages: 300
ISBN-13: 978-1-5225-5673-2
Categories: Books > Social sciences > Education > Organization & management of education > General
Books > Business & Economics > Business & management > Sales & marketing > General
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LSN: 1-5225-5673-7
Barcode: 9781522556732

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