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International Satellite Broadcasting in South Asia - Political, Economic and Cultural Implications (Paperback, New) Loot Price: R1,801
Discovery Miles 18 010
Repayment Terms: R169 pm x 12*
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International Satellite Broadcasting in South Asia - Political, Economic and Cultural Implications (Paperback, New): Srinivas...

International Satellite Broadcasting in South Asia - Political, Economic and Cultural Implications (Paperback, New)

Srinivas R. Melkote; Contributions by Ewart C. Skinner, Srvinivas R. Melkote, Sundeep R. Muppidi, Keval J. Kumar, Sandhya Rao, Geetika Pathania, Peter Shields, Andrew Woodfield, Binod C. Agrawal

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Loot Price R1,801 Discovery Miles 18 010 | Repayment Terms: R169 pm x 12*

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International Satellite Broadcasting in South Asia focuses on the increase in the popularity of television in India beginning with the entrance of Hong Kong Based STAR-TV in 1991. This television system, which initially carried mostly Western programs, radically changed the nature of entertainment communications in countries where communications were generally state-controlled. These essays address the political, economic, and cultural significance and impact of transnational satellite networks in India, questioning the cultural effects of Western media programs on the recipient non-Western countries. They contain a survey of STAR-TV and the state-controlled Doordarshan as well as explore issues such as media and identity, pro-social entertainment television and culture as a market force.

General

Imprint: University Press of America
Country of origin: United States
Release date: October 1998
First published: August 1998
Authors: Srinivas R. Melkote
Contributors: Ewart C. Skinner • Srvinivas R. Melkote • Sundeep R. Muppidi • Keval J. Kumar • Sandhya Rao • Geetika Pathania • Peter Shields • Andrew Woodfield • Binod C. Agrawal
Dimensions: 217 x 136 x 25mm (L x W x T)
Format: Paperback
Pages: 342
Edition: New
ISBN-13: 978-0-7618-1202-9
Categories: Books > Social sciences > Sociology, social studies > General
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LSN: 0-7618-1202-4
Barcode: 9780761812029

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