|
Books > Business & Economics > Business & management > Sales & marketing > Public relations
|
Buy Now
Managing Reputation in The Banking Industry - Theory and Practice (Hardcover, 1st ed. 2016)
Loot Price: R3,499
Discovery Miles 34 990
You Save: R282
(7%)
|
|
|
Managing Reputation in The Banking Industry - Theory and Practice (Hardcover, 1st ed. 2016)
Expected to ship within 12 - 19 working days
|
The topic of reputational crisis in the banking sector has received
increasing attention from academics and practitioners. This book
presents expert contributions that cover three main aspects: first,
an extensive review of the literature on reputational risk in the
banking sector aimed to identify the relationships between causes,
effects, stakeholders, and key qualitative-quantitative variables
involved during the reputational crisis of a bank; second, devising
a conceptual framework for management of reputational crisis in
banking, and finally, testing this framework with the results of an
empirical analysis carried out by observing key variables of some
known cases of reputational crisis relating to international banks
and proposing case studies regarding the dynamic process of
reputation management.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
|
You might also like..
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.
Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
