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Marketing and Managing Electronic Reserves (Hardcover)
Loot Price: R2,533
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Marketing and Managing Electronic Reserves (Hardcover)
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Get practical solutions to the problems faced when implementing an
electronic reserve service! Academic libraries that provide
electronic reserve services offer convenient access to information
to their students and faculty while gaining numerous other
advantages, such as reducing both loss and staff workload.
Marketing and Managing Electronic Reserves presents leading
authorities with practical solutions to the challenges in
effectively integrating electronic reserves services and marketing
them to users. This book provides positive approaches that any
academic library considering the implementation of an electronic
reserve operation can use. All factors are considered, including
size of institution, the relationship between the library and
academic departments, and the budget and plan for marketing the
service. More and more colleges and universities are implementing
distance education programs, highlighting the increasing need for
remote access to information in the library, including reserve
material. But executing monumental change is always difficult.
Marketing and Managing Electronic Reserves tackles the difficult
issues, discussing various libraries' journeys in bringing about
the changes needed to remain the central information source for
students and faculty. Problems inherent in the evolution from
traditional reserve services to electronic reserves are examined,
offering effective strategies for smooth transition. Whatever type
of system you are considering, from homegrown to commercial to
hybrid electronic reserves service, this book can help. Marketing
and Managing Electronic Reserves explains how others tackled
challenges, such as: implementing Endeavor's Voyager Integrated
Library System and the software used for authenticating users
handling copyright compliance integration of electronic reserves
into course management systems moving from a paper-based to a
Web-based course reserve system offering and marketing one-stop
teaching support to faculty a large institution's shift to a
collaborative approach with electronic reserves and course
management software establishing a suite of electronic utilities
that fulfills teaching and essential learning activities
implementing the Blackboard Content System marketing for a smooth
transition from traditional to electronic reserves marketing to the
faculty process improvement technique applied to electronic
reserves integration of electronic reserve with a Library
Management System and Course Management System trends for the
future Marketing and Managing Electronic Reserves is crucial
reading for access services librarians, circulation and reserve
librarians, public service librarians, library school faculty who
teach public services courses, integrated library systems managers,
and university course management software specialists.
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