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Communication in the Era of Attention Scarcity (Hardcover, 1st ed. 2019) Loot Price: R1,597
Discovery Miles 15 970
Communication in the Era of Attention Scarcity (Hardcover, 1st ed. 2019): Waddick Doyle, Claudia Roda

Communication in the Era of Attention Scarcity (Hardcover, 1st ed. 2019)

Waddick Doyle, Claudia Roda

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Loot Price R1,597 Discovery Miles 15 970 | Repayment Terms: R150 pm x 12*

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This book examines a series of phenomena that have accompanied the development of digital technology and focuses on the attentional processes that these phenomena have in common. Across the social order, complaints are growing about a lack of attention as well as an overriding push by corporations and institutions to capture and mobilize attention. With a particular focus on social attention, the book highlights the need for an increased awareness about the agents that shape attention in our society, the effects that these agents (attempt to) produce, and the means by which individuals and groups may increase their control over personal and social attention. With a range of academic perspectives, this book is a crucial read for understanding the changing shape of political, business and personal communication.

General

Imprint: Springer Nature Switzerland AG
Country of origin: Switzerland
Release date: September 2019
First published: 2019
Editors: Waddick Doyle • Claudia Roda
Dimensions: 210 x 148mm (L x W)
Format: Hardcover
Pages: 143
Edition: 1st ed. 2019
ISBN-13: 978-3-03-020917-9
Categories: Books > Reference & Interdisciplinary > Communication studies > Media studies
Books > Social sciences > Politics & government > Political science & theory
Books > Reference & Interdisciplinary > Interdisciplinary studies > Cultural studies > General
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LSN: 3-03-020917-2
Barcode: 9783030209179

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