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Books > Business & Economics > Economics

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How To Write a Marketing Plan for Health Care Organizations (Hardcover) Loot Price: R4,254

Discovery Miles 42 540

Repayment Terms: R399 pm x 12*

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How To Write a Marketing Plan for Health Care Organizations (Hardcover): William Winston

How To Write a Marketing Plan for Health Care Organizations (Hardcover)

William Winston

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Loot Price R4,254 Discovery Miles 42 540 | Repayment Terms: R399 pm x 12*

Expected to ship within 12 - 19 working days

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A practical guide for developing and writing a strategic marketing plan for health and human service organizations, this comprehensive volume takes professionals through the major steps of the marketing planning process. In addition to a useful overview of the basic marketing components, detailed descriptions of the application of market planning principles to health care organizations are consistently emphasized.

General

Imprint:	Routledge Member of the Taylor and Francis Group
Country of origin:	United States
Release date:	1985
First published:	1985
Authors:	William Winston
Dimensions:	216 x 156 x 18mm (L x W x T)
Format:	Hardcover - Cloth over boards
Pages:	184
ISBN-13:	978-0-86656-450-2
Categories:	Books > Health, Home & Family > General Books > Business & Economics > Economics > General Books > Business & Economics > Business & management > Ownership & organization of enterprises > Public ownership / nationalization Books > Business & Economics > Business & management > Sales & marketing > General Books > Medicine > General issues > Health systems & services > General Books > Medicine > General issues > Public health & preventive medicine > Personal & public health > General Promotions
LSN:	0-86656-450-0
Barcode:	9780866564502