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Companies are exposed to a large number of risks from different
sources such as globalization, deregulation, environmental changes,
technological changes, complicated financial models, and corporate
governance changes. Parallel to this, various studies recognize
enterprise risk management (ERM) as a new method of organizational
control. With the spread of ERM frameworks, this book links the
themes of risk to decision-making and strategic processes, moving
from the issue of vulnerability in order to increase awareness that
risk management cannot be entrusted to fulfillment. Instead, risk
management must increasingly be an integral part of the company's
decision-making and strategic processes. This book develops an
innovative approach to the theme of risk following a
business-economic analysis perspective related to the creation of
economic value. Traditionally, the issue of risk has been widely
explored with regard to finance and financial markets. In this
book, risk management as a managerial process will be investigated
in order to explore the link between risk and business strategies.
Integrating risk assessment methodologies with managerial tools
with which business entities can build value to protect their
positioning and to enhance their economic and financial standing,
this book will be of interest to students and researchers of risk
management.
Filling a gap in existing literature on revenue management systems,
this book explores the use of business strategies which are
specifically designed to have a positive impact on economic and
financial efficiency. Focussing on services within the tourism
industry, the author takes a new approach and identifies dynamic
pricing and service differentiation as key components of strategic
management. Providing fresh insights into an ever-expanding sector,
this book will be a useful tool for those studying business
strategy and management, as well as value creation theory, as it
ultimately presents an integrated business management model which
will ensure sustainability.
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