David Young argues that the reception of the Epistle to the Hebrews in early Christianity was influenced by a number of factors which had little to do with debates about an authoritative canon of Christian writings, and which were primarily the concern of a relatively small group of highly educated scholars. Through careful study of the quotations and reproductions of Hebrews in their own rhetorical and material context, Young stresses that the concept of canon had little bearing on its early reception. By exploring the transformation of authorship into authority, the patristic citations of Hebrews, the Epistle's position in edited collections of the Pauline corpus and the consequences of translation, this complex reception history illustrates the myriad ways in which early Christians thought of and interacted with their scriptures.

How to Direct a Musical is a step-by-step guide for anyone interested in creating a musical play. Writing in a style that is informal and accessible, David Young covers all aspects of directing, from initial casting through to dress rehearsals and the first performances. The range is comprehensive, covering choreography and musical direction as well as strictly dramatic theatrical presentation.
A uniquely useful feature of the book is a diary that chronicles the decisions and reasoning of the director of a professional production, allowing the reader to examine the creative thought processes involved in bringing a musical to the stage.

You've chosen this book. Which probably means you're a marketer, you've heard of scenarios and you want to know what they can do for you. Can they help with everyday marketing issues like brands, channels and relationships? The answer is yes. Rooted in customer needs, scenarios bridge the gap between corporate strategy and marketing tactics. They are a weapon for perceiving the unseen and a framework for thinking the unthinkable. This book's wealth of case studies will show you how they've helped top companies like Pfizer, Nestle and Courvoisier to do just that, and its practical lessons will show how they can do exactly the same for you.

Gill Ringland and Laurie Young have gathered top-flight contributors to offer the first straightforward account of scenario planning for marketers. In readable chapters they show how, by integrating scenarios into the wider marketing toolkit, you can make your organization more customer-driven and consider a wider range of possibilities than your competitors. They explore how scenarios have driven creativity in a range of consumer marketing applications - even in FMCG sectors - and define their role in distribution, channel management, brand management and customer management strategy. Finally, they show how marketing scenarios can help to promote wider corporate innovation.

The rich pictures painted by scenarios have made business strategy more visionary and creative, and they're set to do the same with marketing strategy. Read this book, and make sure it's your organization holding the brush.

The Stasi and MI6 clash in this gripping Cold War crime thriller, from the award-winning author of Stasi Child. ______________________ Dresden, East Germany, 1980 - A man's body is found buried in concrete at a building site in the new town district. When People's Police homicide captain Karin Muller arrives at the scene, she discovers that all of the body's identifiable features have been removed - including its fingertips. The deeper Muller digs, the more the Stasi begin to hamper her investigations. She soon realises that this crime is just one part of a clandestine battle between two secret services - the Stasi of East Germany and Britain's MI6 - to control the truth behind one of the deadliest events of World War II. The Stasi Game brilliantly fictionalises the true story of how Britain's wartime leaders justifed the fire-bombing of German city of Dresden, which many have since condemned as a war crime.

Marketing guru Philip Kotler shows entrepreneurs how to market their companies to investors
How can businesses do a better job of attracting capital? The answer: "Marketing " Marketing expert Philip Kotler teams up with a renowned marketing consultant and an INSEAD professor for this practical, marketing-based approach to raising capital from investors. Based on the premise that entrepreneurs and business owners often don't understand what investors want and how they make their decisions, Attracting Investors offers a larger view of the factors involved, and guides both startup and veteran firms in effectively raising capital.
Philip Kotler (Glencoe, IL) is the S.C. Johnson & Son Distinguished Professor of International Marketing at Northwestern University's Kellogg School of Management, and the author of 35 books. Hermawan Katajaya (Jakarta, Indonesia) runs MarkPlus, the largest marketing consulting firm in Indonesia, and is coauthor with Kotler of several books, including Repositioning Asia and Rethinking Marketing. S. David Young (Fontainebleu, France) is a Professor of Accounting and Control at INSEAD in Fountainebleu, France.

During the last two decades, the pharmaceutical industry has been under pressure to reduce development costs and the time needed to bring drugs to market in order to maximize return on investment and bring treatments to patients sooner. To meet these ends, pharmaceutical scientists working in the differing areas of pharmacy, pharmaceutics, and pharmacokinetics are collaborating to address physicochemical and biological issues in the early stages of development to avoid problems in later stages. In Vitro-In Vivo Correlation (IVIVC) is a multidisciplinary tool that has been successfully applied in testing the effectiveness of a drug substance. The only comprehensive guide available on IVIVC, this source illustrates the emerging importance of IVIVC in the drug development process, and covers the most recent advances and regulatory perspectives on the role of IVIVC in the pharmaceutical industry.

First published in 1980, this book provides a clear and practical introduction to a wide variety of English structures. It concentrates on a large and crucial area of English grammar, which covers units of higher rank than words, and structures that have verbs rather than nouns as their nuclear elements. Throughout the book, David Young focuses on the English language as it is actually spoken. At every point his discussion of syntax is closely integrated with meaning, and he pays particular attention to the ways in which speakers of English signal their intensions. The author points out how verbal patterning is meaningful, and outlines the criteria used by grammarians to distinguish one structure from another. The result is an analytical framework that can be applied to any real-life text in order to understand its structure. This is a book that will encourage a realistic, exploratory and investigative attitude towards the English language.

How to Direct a Musical is a lively and practical guide to the seemingly overwhelming task of directing a musical. David Young brings to this handbook his extensive experience as a director of over 100 productions and more than 250 workshops in the US, China, Senegal and Brazil. Young takes a pragmatic, do-it-yourself approach, guiding the reader from planning to casting, rehearsal to opening night. Topics covered include script analysis, collaboration with designers, musical directors, choreographers and crew, eliminating lengthy pauses between scenes, dress rehearsals and curtain calls.

First published in 1980, this book provides a clear and practical introduction to a wide variety of English structures. It concentrates on a large and crucial area of English grammar, which covers units of higher rank than words, and structures that have verbs rather than nouns as their nuclear elements. Throughout the book, David Young focuses on the English language as it is actually spoken. At every point his discussion of syntax is closely integrated with meaning, and he pays particular attention to the ways in which speakers of English signal their intensions. The author points out how verbal patterning is meaningful, and outlines the criteria used by grammarians to distinguish one structure from another. The result is an analytical framework that can be applied to any real-life text in order to understand its structure. This is a book that will encourage a realistic, exploratory and investigative attitude towards the English language.

The year is 1987. Having made history by becoming the UK's first female Prime Minister and then driving out the most left-wing manifesto the country has ever seen, Margaret Thatcher faces a climactic third election campaign. Her eight years in power have been pivotal in guiding the UK back onto the path towards prosperity, and as he surveys the scene, David Young, Secretary of State for Employment, can see the fragile seeds of Thatcher's government beginning to grow. But this third election threatens to destroy it all, plunging the nation back into the chaos of union militancy, the three-day week and the Winter of Discontent, when Britain ground to a halt and even the bodies lay unburied. Drafted in to run the campaign, Young knows one thing for certain: the country cannot afford to go back. Written in lucid, powerful prose, Young's remarkable diary of the election that set the UK on course for the next thirty years invites readers into the room with the key players, including the Prime Minister herself. Full of gut-wrenching claustrophobia, tension and paranoia, Inside Thatcher's Last Election reveals the personality clashes that threatened to derail the campaign from the beginning and presents a very different woman from the Thatcher we think we know. For those in the eye of the storm, there was little doubt about what was at stake: the future of Britain's enterprise.

Detective Sergeant Eigil Holst is on holiday in the countryside when the body of a baby is washed up on the banks of a nearby lake. The local magistrate orders the lake to be drained and the body of a young woman is discovered, naked and weighed down with stones tied to her feet and neck. Her identity is a mystery. Holst then takes it upon himself to find out where this woman came from, why she was in this remote location and who could have had motive to kill her. His investigations take him across Scandinavia and into central Europe as, gradually, he realises that the solution to the mystery could have huge implications for his own future. Originally published in 1903, The Forest Lake Mystery is considered to be the very first Danish crime novel, and the annual Danish crime writing awards are named in honour of its author, Palle Rosenkrantz.

In the shadow of the Berlin Wall, murder is never an open-and-shut case . . . The award-winning, critically acclaimed Cold War crime thriller set in East Berlin - perfect for fans of Tom Rob Smith, Phillip Kerr and Joseph Kanon. ____________________________________ East Berlin, 1975 - When Oberleutnant Karin Muller is called to investigate a teenage girl's body at the foot of the Wall, she imagines she's seen it all before. But when she arrives she realises this is a death like no other. It seems the girl was trying to escape - but from the West. Muller is a member of the People's Police, but in East Germany her power only stretches so far. The Stasi want her to discover the identity of the girl, but assure her the case is otherwise closed - and strongly discourage her from asking questions. The evidence doesn't add up, and it soon becomes clear the crime scene has been staged. But this is not a regime that tolerates a curious mind, and Muller doesn't realise that the trail she's following will lead her dangerously close to home . . . Stunningly authentic and brimming with moral ambiguity, STASI CHILD is the thrilling debut thriller for fans of Child 44 and An Officer and a Spy by Robert Harris. ____________________________________ Praise for David Young: 'Excellent' The Times 'Thrilling' William Ryan 'Masterful' Daily Express 'Fast-paced' The Sun 'Superb. Reminded me of Robert Harris at his best' Mason Cross 'Up there with Martin Cruz Smith and the other greats of the field' Abir Mukherjee