0
Your cart

Your cart is empty

Browse All Departments
  • All Departments
Price
  • R250 - R500 (2)
  • R500 - R1,000 (2)
  • R1,000 - R2,500 (3)
  • -
Status
Brand

Showing 1 - 7 of 7 matches in All Departments

Why Marketing to Women Doesn't Work - Using Market Segmentation to Understand Consumer Needs (Hardcover): J. Darroch Why Marketing to Women Doesn't Work - Using Market Segmentation to Understand Consumer Needs (Hardcover)
J. Darroch
R1,541 Discovery Miles 15 410 Ships in 12 - 19 working days

This book addresses the challenges and subtleties behind marketing to women and confronts the idea that gender alone can be used as an indicator to target your market. Darroch provides practical insights into market segmentation and recommends a new approach that focuses on targeting human needs, not gender, in order to reach female customers.

Why Marketing to Women Doesn't Work - Using Market Segmentation to Understand Consumer Needs (Paperback, 1st ed. 2014): J.... Why Marketing to Women Doesn't Work - Using Market Segmentation to Understand Consumer Needs (Paperback, 1st ed. 2014)
J. Darroch
R1,251 Discovery Miles 12 510 Ships in 10 - 15 working days

This book addresses the challenges and subtleties behind marketing to women and confronts the idea that gender alone can be used as an indicator to target your market. Darroch provides practical insights into market segmentation and recommends a new approach that focuses on targeting human needs, not gender, in order to reach female customers.

Why Marketing to Women Doesn't Work - Using Market Segmentation to Understand Consumer Needs (Paperback, 1st ed. 2014): J.... Why Marketing to Women Doesn't Work - Using Market Segmentation to Understand Consumer Needs (Paperback, 1st ed. 2014)
J. Darroch
R1,030 Discovery Miles 10 300 Ships in 10 - 15 working days

This book addresses the challenges and subtleties behind marketing to women and confronts the idea that gender alone can be used as an indicator to target your market. Darroch provides practical insights into market segmentation and recommends a new approach that focuses on targeting human needs, not gender, in order to reach female customers.

Garsington Revisited - The Legend of Lady Ottoline Morrell Brought Up-to-Date (Paperback): Sandra J Darroch Garsington Revisited - The Legend of Lady Ottoline Morrell Brought Up-to-Date (Paperback)
Sandra J Darroch
R918 R818 Discovery Miles 8 180 Save R100 (11%) Ships in 12 - 19 working days
Put Down at Birth - Growing Up on the Right Side of the Tracks on Sydney?s North Shore (Paperback): Sandra J Darroch Put Down at Birth - Growing Up on the Right Side of the Tracks on Sydney?s North Shore (Paperback)
Sandra J Darroch
R441 Discovery Miles 4 410 Ships in 10 - 15 working days
Thomasine (Paperback): Sandra J Darroch Thomasine (Paperback)
Sandra J Darroch
R516 Discovery Miles 5 160 Ships in 10 - 15 working days
After the Ultimate Virus (Paperback): Sandra J Darroch After the Ultimate Virus (Paperback)
Sandra J Darroch
R578 Discovery Miles 5 780 Ships in 10 - 15 working days
Free Delivery
Pinterest Twitter Facebook Google+
You may like...
Savannah's Sunflowers - A story about…
Gina Montini-Mosca, Sarah Wilkie Hardcover R823 Discovery Miles 8 230
Old Times: January 1941 (Classic…
Upper Canada College Paperback R403 Discovery Miles 4 030
Xcut Perfect Cornered Punch - 5mm
 (1)
R167 Discovery Miles 1 670
Light Through The Bars - Understanding…
Babychan Arackathara Paperback R30 R28 Discovery Miles 280
I Can Tie My Own Shoelaces
Oakley Graham Hardcover R181 Discovery Miles 1 810
Fantastical Creatures Color by Number…
Marcus Williams Paperback R241 Discovery Miles 2 410
The Complete Guide to Tarot and…
Louise Edington Hardcover R667 R610 Discovery Miles 6 100
Scaredy Cat 4 Big School
Lisa Williamson Paperback R222 R186 Discovery Miles 1 860
A Constant Heart - The War Diaries of…
Emily Russell Paperback R504 Discovery Miles 5 040
Sugar Free Saxophone - The Life and…
Derek Ansell Hardcover R745 Discovery Miles 7 450

 

Partners