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Designing Museum Experiences is a "how-to" book for creating
visitor-centered museums that emotionally and intellectually
connect with museum visitors, stakeholders, and donors. Museums are
changing from static, monolithic, and encyclopedic institutions to
institutions that are visitor-centric, with shared authority that
allows museum and visitors to become co-creators in content
creation. Museum content is also changing, from static content to
dynamic, evolving content that is multi-cultural and transparent
regarding the evolution of facts and histories, allowing
multi-person interpretations of events. Designing Museum
Experiences leads readers through the methods and tools of the
three stages of a museum visit (Pre-visit, In-Person Visit, and
Post-visit), with a goal of motivating visitors to return and
revisit the museum in the future. This museum visitation loop
creates meaningful intellectual, emotional, and experiential value
for the visitor. Using the business-world-proven methodologies of
user centered design, Museum Visitor Experience leads the reader
through the process of creating value for the visitor. Providing
consistent messaging at all touchpoints (website, social media,
museum staff visitor services, museum signage, etc.) creates a
trusted bond between visitor and museum. The tools used to increase
understanding of and encourage empathy for the museum visitor, and
understand visitor motivations include: Empathy Mapping, Personas,
Audience segmentation, Visitor Journey Mapping, Service Design
Blueprints, System Mapping, Content Mapping, Museum Context
Mapping, Stakeholder Mapping, and the Visitor Value Proposition. In
the end, the reason for using the tools is to empower visitors and
meet their emotional and intellectual needs, with the goal of
creating a lifelong bond between museum and visitor. This is
especially important as museums face a new post COVID-19 reality;
only the most nimble, visitor-centered museums are likely to
survive. The companion website to Designing Museum Experiences
features: Links to additional visitor-centered museum information
Downloadable sample documents and templates Bibliography of sources
for further reading Online glossary of museum visitor experience
terms Daily checklists of "how-to" provide and receive
visitor-centered experiences More than 50 associated Designing
Museum Experiences documents
Designing Museum Experiences is a "how-to" book for creating
visitor-centered museums that emotionally and intellectually
connect with museum visitors, stakeholders, and donors. Museums are
changing from static, monolithic, and encyclopedic institutions to
institutions that are visitor-centric, with shared authority that
allows museum and visitors to become co-creators in content
creation. Museum content is also changing, from static content to
dynamic, evolving content that is multi-cultural and transparent
regarding the evolution of facts and histories, allowing
multi-person interpretations of events. Designing Museum
Experiences leads readers through the methods and tools of the
three stages of a museum visit (Pre-visit, In-Person Visit, and
Post-visit), with a goal of motivating visitors to return and
revisit the museum in the future. This museum visitation loop
creates meaningful intellectual, emotional, and experiential value
for the visitor. Using the business-world-proven methodologies of
user centered design, Museum Visitor Experience leads the reader
through the process of creating value for the visitor. Providing
consistent messaging at all touchpoints (website, social media,
museum staff visitor services, museum signage, etc.) creates a
trusted bond between visitor and museum. The tools used to increase
understanding of and encourage empathy for the museum visitor, and
understand visitor motivations include: Empathy Mapping, Personas,
Audience segmentation, Visitor Journey Mapping, Service Design
Blueprints, System Mapping, Content Mapping, Museum Context
Mapping, Stakeholder Mapping, and the Visitor Value Proposition. In
the end, the reason for using the tools is to empower visitors and
meet their emotional and intellectual needs, with the goal of
creating a lifelong bond between museum and visitor. This is
especially important as museums face a new post COVID-19 reality;
only the most nimble, visitor-centered museums are likely to
survive. The companion website to Designing Museum Experiences
features: Links to additional visitor-centered museum information
Downloadable sample documents and templates Bibliography of sources
for further reading Online glossary of museum visitor experience
terms Daily checklists of "how-to" provide and receive
visitor-centered experiences More than 50 associated Designing
Museum Experiences documents
Looking for an A-Z, one-stop, comprehensive book on museums? Wish
you were able to have one of the world's leading museum consultants
spend a couple of days with you, talking you through how to start a
museum, how museums work, how to set up an exhibit, and more? If
so, Museums 101 is the answer to your wishes. In one short volume,
Mark Walhimer covers: * Essential Background, such as what is a
museum, a quick history of museums, and 10 steps to starting a
museum * Operational Basics, such as branding, marketing, strategic
planning, governance, accessibility, and day-to-day operations *
What goes on behind the scenes in a museum, ranging from finances
to fundraising to art handling, exhibit management, and research *
The Visitor Experience, planning a museum, designing exhibits for
visitors, programming, and exhibit evaluation. Features that even
the most experienced museum professionals will find useful include
a community outreach checklist, a fundraising checklist, a
questionnaire for people considering starting a new museum, and an
exhaustive, well-organized list of online resources for museum
operations. The book's contents were overseen by a six-member
international advisory board. Valuable appendixes you'll use every
day include a museum toolbox full of useful forms, checklists, and
worksheets, and a glossary of essential museum-related terms. In
addition to the printed book, Museums 101 also features a companion
website exclusively for readers of the book. The website-
museums101.com-features: * links to essential online resources in
the museum world, * downloadable sample documents, * a glossary, *
a bibliography of sources for further reading, and * photographs of
more than 75 museums of all types. Museums 101 Advisory Board * Jim
DeMersman, Executive Director, Museum on Main, Pleasanton,
California, United States of America * David L. Godfrey, C.P.A.,
Allison & Godfrey, Certified Public Accountants, Norwalk,
Connecticut, United States of America * Van A. Romans, President,
Fort Worth Museum of Science and History, Fort Worth, Texas, and
Board of Trustees, American Alliance of Museums, United States of
America * Sergey Solovyev, Ph.D., Department of Greek & Roman
Antiquities, The State Hermitage Museum, Russia * Alison Spence,
Exhibitions and Loans Registrar, National Museum of Australia,
Canberra ACT, Australia * Audrey Vermette, Director of Programs and
Public Affairs, Canadian Museums Association, Ontario, Canada
Looking for an A-Z, one-stop, comprehensive book on museums? Wish
you were able to have one of the world's leading museum consultants
spend a couple of days with you, talking you through how to start a
museum, how museums work, how to set up an exhibit, and more? If
so, Museums 101 is the answer to your wishes. In one short volume,
Mark Walhimer covers: * Essential Background, such as what is a
museum, a quick history of museums, and 10 steps to starting a
museum * Operational Basics, such as branding, marketing, strategic
planning, governance, accessibility, and day-to-day operations *
What goes on behind the scenes in a museum, ranging from finances
to fundraising to art handling, exhibit management, and research *
The Visitor Experience, planning a museum, designing exhibits for
visitors, programming, and exhibit evaluation. Features that even
the most experienced museum professionals will find useful include
a community outreach checklist, a fundraising checklist, a
questionnaire for people considering starting a new museum, and an
exhaustive, well-organized list of online resources for museum
operations. The book's contents were overseen by a six-member
international advisory board. Valuable appendixes you'll use every
day include a museum toolbox full of useful forms, checklists, and
worksheets, and a glossary of essential museum-related terms. In
addition to the printed book, Museums 101 also features a companion
website exclusively for readers of the book. The website-
museums101.com-features: * links to essential online resources in
the museum world, * downloadable sample documents, * a glossary, *
a bibliography of sources for further reading, and * photographs of
more than 75 museums of all types. Museums 101 Advisory Board * Jim
DeMersman, Executive Director, Museum on Main, Pleasanton,
California, United States of America * David L. Godfrey, C.P.A.,
Allison & Godfrey, Certified Public Accountants, Norwalk,
Connecticut, United States of America * Van A. Romans, President,
Fort Worth Museum of Science and History, Fort Worth, Texas, and
Board of Trustees, American Alliance of Museums, United States of
America * Sergey Solovyev, Ph.D., Department of Greek & Roman
Antiquities, The State Hermitage Museum, Russia * Alison Spence,
Exhibitions and Loans Registrar, National Museum of Australia,
Canberra ACT, Australia * Audrey Vermette, Director of Programs and
Public Affairs, Canadian Museums Association, Ontario, Canada
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