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Presenting a contemporary reflection on ethical and sustainable
consumption, this insightful Research Handbook explores the
challenges and complexities of living an ethical and sustainable
life, and for the researchers who study them. Featuring
cutting-edge, multidisciplinary research from authors with unique
perspectives and expert insights, this Research Handbook takes a
deeper look at the past, present, and future of ethical and
sustainable consumption. Chapters explore, among other topics,
sustainable solutions to improve responsible seafood consumption,
modern slavery, edible insects and the future of planet-friendly
proteins, and the influence of austerity in normalising sustainable
consumption. Additionally, the Research Handbook analyses consumer
engagement with sustainability labelling in the food industry and
the role of shared e-micromobility in sustainable transportation.
Empirical and conceptual in its approach, the Research Handbook
provides significant managerial implications and reviews the
compelling questions in ethical and sustainable consumption
research. With contemporary reflections on ethical and sustainable
consumption, this interdisciplinary Research Handbook will be
essential reading for students and scholars across business
management, economics, geography, environmental sociology and
marketing.
In recognising the realms of eco-marketing, sustainable marketing,
social marketing and ethical consumption, this collection provides
an accessible overview of the multifaceted and challenging nature
of green and ethical issues. In revealing that there are many ways
to explore the consumption activities of green and ethical
consumers, the contributors point to some of the weaknesses
identified in previous marketing research. The book also considers
fundamental ways in which marketing academics and marketing
practitioners can gain a more holistic understanding of the
demographic, psychological and socio-cultural influences upon the
green and ethical consumer. The contributors offer insights
underpinned by holistic and cross-cultural perspective. As a
result, this collection will advance marketing theory as well as
offer valuable implications and recommendations for managers,
practitioners and policymakers, the joint efforts of which are
needed to ensure a more 'green', ethical and sustainable
marketplace. This book was originally published as a special issue
of the Journal of Marketing Management.
In recognising the realms of eco-marketing, sustainable marketing,
social marketing and ethical consumption, this collection provides
an accessible overview of the multifaceted and challenging nature
of green and ethical issues. In revealing that there are many ways
to explore the consumption activities of green and ethical
consumers, the contributors point to some of the weaknesses
identified in previous marketing research. The book also considers
fundamental ways in which marketing academics and marketing
practitioners can gain a more holistic understanding of the
demographic, psychological and socio-cultural influences upon the
green and ethical consumer. The contributors offer insights
underpinned by holistic and cross-cultural perspective. As a
result, this collection will advance marketing theory as well as
offer valuable implications and recommendations for managers,
practitioners and policymakers, the joint efforts of which are
needed to ensure a more 'green', ethical and sustainable
marketplace. This book was originally published as a special issue
of the Journal of Marketing Management.
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