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Books > Medicine > Surgery > Plastic & reconstructive surgery > Cosmetic surgery
The ease of accessibility, improvements in safety and technology,
media attention, growing acceptance by the public, or an
increasingly superficial culture: whatever the reason, cosmetic
surgery is more popular today than ever. In 2005, in the United
States alone, there were nearly two million aesthetic
operations-more than quadruple the number from 1984, along with
more than eight million non-surgical procedures. Innovative
surgical methods have also brought cosmetic improvements to new
areas of the body, such as the ribs, buttocks, and genitalia.
Cosmetic surgery is big business. With demand rising, this commercial medical practice has become a modern body custom. To explain the emergence and growth of this demand, Deborah A. Sullivan looks beyond the cultural imperatives of appearance and examines the market dynamics inherent in the business and politics of cosmetic surgery. In so doing, she also considers the effect of commercialization on the medical profession. After reviewing prevailing beauty trends, Sullivan looks at the social, psychological and economic rewards and penalties resulting from the way we look. Following an historical overview of the technological advances that made cosmetic surgery possible she explores the relationship between improved surgical techniques and the resulting increased demand. The book also examines the ensuing conflict within the profession over recognition of commercial cosmetic surgery as a specialty. Among the topics covered are sensitive areas such as physician advertising, unregulated practice and ambulatory surgery, and the consequences of commercialism on medical judgement. Finally, it reveals how physicians and their professional organizations have shaped the ways in which cosmetic surgery is presented in advertisements and women's magazines that would promote patient demand.
The ultimate guide to aesthetic surgery from world famous aesthetic surgeon Foad Nahai The Art of Aesthetic Surgery, Principles and Techniques, Third Edition by internationally revered aesthetic surgeon Foad Nahai, five distinguished co-editors, and more than 100 new contributors is an encyclopedic, three-volume masterwork. Considered the quintessential resource on cosmetic surgery since its inception, the new edition features an e-book and access to online videos for the first time. The updated text and videos reflect significant and numerous exciting developments in aesthetic medicine and surgery. An impressive group of renowned global experts contribute valuable insights, pearls, and considerable expertise. Twenty new chapters feature a wealth of diverse state-of-the-art topics, while other chapters have been updated and greatly expanded. New areas of focus include practice management, volume enhancement in periorbital and facial rejuvenation, minimally invasive neck techniques, and body contouring procedures such as umbilicoplasty. Patient safety is prominent, with a major chapter on safety considerations in aesthetic surgery, as well as discussion of complications in different anatomic regions. Key Highlights A state-of-the-art review of facial aesthetic surgery, with detailed coverage of all the key techniques needed to achieve facial rejuvenation The latest primary and revision breast surgery techniques for augmentation, reduction, mastopexy, fat grafting, and asymmetry management Significant new chapters on minimally invasive treatments reflect enormous changes in this field since the last edition The addition of two new dedicated sections on genital rejuvenation and gender affirming surgery About 6,000 beautiful illustrations enhance understanding of state-of-the-art approaches An expanded video library featuring 14 new clips and the addition of pre- and post-op patient images provides expert procedural guidance This quintessential resource provides trainees and experienced practitioners with a solid foundation for learning basic principles and techniques in aesthetic surgery, with the ultimate goal of improving patient outcomes, developing innovations, and advancing the specialty. This book includes complimentary access to a digital copy on https://medone.thieme.com.
This bestselling guide to the complexities of botulinum toxins has now been extensively revised, updated, and expanded. Now in two volumes, Volume 1 examines clinical adaptations in the toxins in use today, use with other injectables, use for other parts of the body and other indications, and legal aspects, while Volume 2 documents in detail the functional anatomy and injection techniques for the face, neck, and upper chest. No practitioner of aesthetic medicine will want to be without this comprehensive and authoritative guide from the international experts.
Highly Commended by the BMA Medical Book Awards for Surgical Specialties! Physical aging of the face is a multifactorial process that affects a crucial aspect of aesthetics: emotional expression. Centrofacial Rejuvenation examines the detrimental effects of volume loss and reduced skin surface quality in the aging process of the face and the restorative power of volume replacement. The fat grafting techniques described in this text will help plastic, aesthetic, and maxillofacial surgeons obtain a more natural facial rejuvenation result with longer stability than many other available techniques. This comprehensive resource describes cutting-edge fat harvesting and injection techniques as well as innovative methods of preparing the fat tissue to obtain a better survival of the fat particles, eliminate the need for overcorrection, reduce the downtime and morbidity, and avoid complications. Surgeons can use Centrofacial Rejuvenation as a guide to move their practice forward with the following unique procedures: Augmentation blepharoplasty to combat periorbital aging Sharp Needle Intradermal Fat (SNIF) injection as a permanent intradermal filler Nanofat grafting through a specialized emulsification process Unique approaches to soft filler and toxin injection for precise and reliable results Microbotox as a novel method to eliminate rhytids without total muscle paralysis Chemical peels with advanced solution preparation techniques for greater control over depth and strength of the results In addition, hundreds of color photographs demonstrating the results of these techniques and beautifully detailed illustrations enhance the reader's understanding of the procedures and their benefits. Purchase of this text also includes access to a full library of videos detailing the described procedures. Centrofacial Rejuvenation is an essential volume for today's modern plastic surgeon to achieve superior results!
Pawel Rzymski, MD, Ph.D., Mikolaj Kubasik, MD, Izabela Rzymska, Ph.D., and Maciej Wilczak, MD, Ph.D. begin by discussing Shear Wave Sonoelastography, a means of studying tissue stiffness. The use of Shear Wave Sonoelastogrpahyin has been previously reviewed in regards to cancer, however here the authors discuss, instead, its applications in plastic surgery. Next, Yolanda K Zayakova, Ph.D. deliberates on breast symmetry and the surgical approaches one could use to attain it. Then, Cristina Gomez, MD and Bernardo Hontanilla, Ph.D. discuss capsular contracture, a complication that can arise from the use of silicone implants. Lastly, Diana Zuckerman, Ph.D., Madris Tomes, and Amelia Murphy consider whether or not gummy bear breast implants are safer than traditional implants.
This book provides new research in breast reconstruction surgery. Chapter One discusses the reconstruction of the nipple-areolar complex. Chapter Two examines the effect of post-mastectomy radiotherapy on the outcome of implant-based immediate breast reconstruction with or without a cellular collagen matrix. Chapter Three presents tips for safe maneuvering of deep inferior epigastric perforator (DIEP) flaps, as well as the implementation status of 3D imaging technology and its utility with regard to breast reconstruction using DIEP flaps. Chapter Four examines what to do after a free flap failure for breast reconstruction. Chapter Five highlights risk factors leading to higher rates of complications, early signs of complications, ways to monitor postoperative patients, and a systematic approach to treatment for breast reconstruction. Chapter Six reviews how to manage complications in free flap breast reconstruction. The last chapter studies patient satisfaction following autologous or heterologous breast reconstruction.
This book provides easy-to-understand descriptions of high-quality liposuction techniques applicable to different parts of the body, including the face, abdomen, breasts, arms, buttocks, thighs, and calves. The coverage also encompasses the liposuction treatment of osmidrosis and fat injection techniques (facial, breast, and stem cell). Drawing on his extensive experience of more than ten thousand cases of liposuction and fat and stem cell transplantation, the author presents important new theoretical perspectives and novel surgical approaches that he has personally developed. These include the MDMP technique (multi-direction, multi-position), which is straightforward to perform and offers significant benefits. All procedures are described step by step, from preparation through to completion. The book is superbly illustrated throughout, with a wealth of informative photographs that will aid the practitioner. It will be of high value for experienced plastic and cosmetic surgeons and also for residents and fellows.
Lasers and Light, Peels and Abrasions for the Face in Health, Beauty, and Disease is a comprehensive clinical reference on all invasive and non-invasive treatments for aging, diseased, and congenitally deformed skin. Every treatment modality that's used for skin rejuvenation, scars, complications, vascular abnormalities, and ethnic skin type variations, and more, is explained in detail. Key Features: Online access to 10 videos in which the authors demonstrate the use of specific techniques with lasers and peels Contributors are experts in the fields of facial plastic surgery, plastic surgery, and dermatology Chapters on techniques used to treat East Asian, African, and Latino skin More than 400 high-quality, full-color illustrations and photos clarify techniques presented in the text This book is an excellent how-to reference for all otolaryngologists, facial plastic surgeons, plastic surgeons, and dermatologists who use lasers, light, peels, and abrasions to treat patients. Fellows and residents in these specialties will also find it very helpful.
Rapid technical developments with lasers and other energy devices have continued over recent years, both in the different types of devices available and in what can be used for cosmetic and other treatments, including scar and tattoo removal, hair removal, cellulite, and lipolysis. In the second edition of Lasers and Energy Devices for the Skin, the top practitioners in the field have pooled their expertise to offer a broad and balanced perspective. Updated to encompass the latest refinements in the field, this volume:
The book also discusses pain management during laser surgery and laser treatments and includes coverage of the importance of complying with safety standards, potential unsafe practices, and potential medicolegal problems. Providing the understanding needed to develop creative ways to use light-based technologies, the book gives readers easy access to practical treatment parameters.
This new edition of Christopher Stone's Plastic Surgery Facts has been completely revised and updated in line with modern practice. The content reflects the changes in the FRCS Plastic Surgery Curriculum and the book is now organised according to the curriculum's major headings. Written chiefly in note form to aid revision and retention, the book provides an overview of the full spectrum of plastic surgery practice. The text has been significantly expanded and re-edited to improve clarity and readability. Clinical anatomy, points of technique and the fundamental principles relevant to each subject area are explained. Relevant published articles are reviewed and illustrations have been included to reinforce important concepts. The specific focus on the FRCS Plastic Surgery exit examination makes this invaluable reading for examination candidates. This volume offers a factual and diverse overview of the body of knowledge in the specialty and is useful for trainees at all levels.
As the number and variety of lasers increase, it is timely to review which lasers are best for which clinical procedures. This well illustrated text from respected authorities provides the answers for a number of commonly encountered problems. Even established laser surgeons will be interested to learn about newer laser varieties, such as fractionated lasers, and on methods to combine additional and adjunctive procedures for a better esthetic result.
Cosmetic surgery is everywhere: we are surrounded by altered,
enhanced, skinny and stretched celebrities, in a hyped media
culture that focuses increasingly on the body beautiful. Once only
associated with the rich and famous, cosmetic surgery is now widely
available, advertised in magazines, doctors' surgeries, and even on
television. In some parts of the world it has become an aesthetic
and cultural norm, yet remains deeply troubling for many.
Save time and trouble as you search the Internet for safe and reliable information on cosmetic procedures In a culture where everyone wants to look younger, more and more men are going under the knife for surgical cosmetic procedures in an effort to turn back the clockor at least slow it down a little. The Internet Guide to Cosmetic Surgery for Men is an essential handbook for any man concerned about aging and how his appearance might affect his standing in the workforce or in the social world. Comprehensive, well-organized, and very easy-to-use, this invaluable book helps you sort through the overwhelming amount of medical information that's available online to find the reliable resources you need about general and specific surgeries, and the physicians who perform them. More than one million cosmetic procedures are performed in the United States each year on men who have found that looking younger can have benefits in the job market and elsewhere. And with so many surgeries, procedures, and over-the-counter therapies available, it's easy to get lost in the sheer volume of health care information that's being transmitted via the Internet. The Internet Guide to Cosmetic Surgery for Men saves you valuable time and effort navigating commercial, not-for-profit, and educational Web sites maintained by professional associations, the government, educational institutions, physicians advertising their own practices, companies selling their products, physician locator services, and much, much more. M. Sandra Wood, editor of the Internet Guide to Cosmetic Surgery for Women and Men's Health on the Internet, guides you in your search for information you can trust about cosmetic procedures (nose reshaping, hair transplants, eyelid surgery, liposuction, and male breast reduction), minimally-invasive procedures (Botox injections, microdermabrasion, laser hair removals, and chemical peels), and physician qualifications. This unique book also covers Internet basics, including site evaluation and basic search methods. The Internet Guide to Cosmetic Surgery for Men will help you find reliable information about: basic cosmetic plastic surgery facts financial concerns credentials and board certification body contouring (liposuction, augmentation, lifts, and implants) surgery of the face, head, and neck (cheek, chin, ear, lip, forehead, jaw, eye, and nose) cosmetic procedures of the skin (cellulite, scars, wrinkles, tattoo removal, and more) hair transplantation cosmetic dentistry international and multinational surgery associations and much more The Internet Guide to Cosmetic Surgery for Men is essential for men who are considering having a cosmetic procedure done.
This book, containing more than 400 photos and illustrations, provides practical guidelines for the cosmetic use of botulinum toxin type A (BTA) in Asians. The differences in BTA treatment of Asians and Caucasians with respect to applicable dose, injection methods, anatomic significance, and indications are clearly described. It is explained how the optimal dose and injection sites for the treatment of wrinkles differ from the guidelines advocated in North America and Europe. Detailed consideration is given to the rapidly expanding role that BTA treatment is playing in facial and body contouring based on leveraging the mechanism of disuse muscle atrophy. Examples that are particularly relevant in Asians include treatment of hypertrophy of the masseter and temporalis muscles and calf muscle reduction. Further chapters are devoted to the use of BTA in the treatment of hyperhidrosis and the intradermal injection of BTA. The book will be an excellent resource for all dermatologists, plastic surgeons, cosmetic Physicians, and other clinicians who employ BTA in Asian patients. |
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