The Cowboy Way is a tribute to the classic image of old-time lore and its influence on popular culture.

Red Rum's classic win in the 1977 Grand National is the stuff of sporting legend. Red himself became a national treasure, and his charismatic trainer - the redoubtable Ginger McCain - became a sporting hero. While the public adored Ginger, there were those who sniped that he was a one-horse trainer. All that changed 27 years later when, in a thrilling race, Ginger won his fourth National with Amberleigh House, equalling the record of Fred Rimmer. Once again Ginger had taken the sporting world by storm. In the 70s, the popularity of Red Rum and Ginger almost single-handedly saved the great race when there were plans afoot to turn the track into a housing estate. Ginger himself is a remarkable individual - charming, forthright, not afraid to speak his mind and a hugely entertaining raconteur. This is his story, at times funny, sad, exciting and always captivating, told in his own inimitable style.