|
Books > Business & Economics > Industry & industrial studies > Manufacturing industries > Pharmaceutical industries
In virtually every decision, a pharmaceutical executive considers
some type of forecast. This process of predicting the future is
crucial to many aspects of the company - from next month's
production schedule, to market estimates for drugs in the next
decade. The pharmaceutical forecaster needs to strike a delicate
balance between over-engineering the forecast - including rafts of
data and complex 'black box' equations that few stakeholders
understand and even fewer buy into - and an overly simplistic
approach that relies too heavily on anecdotal information and
opinion. Art Cook's highly pragmatic guide explains the basis of a
successful balanced forecast for products in development as well as
currently marketed products. The author explores the pharmaceutical
forecasting process; the varied tools and methods for new product
and in-market forecasting; how they can be used to communicate
market dynamics to the various stakeholders; and the strengths and
weaknesses of different forecast approaches. The text is liberally
illustrated with tables, diagrams and examples. The final extended
case study provides the reader with an opportunity to test out
their knowledge. "Forecasting for the Pharmaceutical Industry" is a
definitive guide for forecasters as well as the multitude of
decision makers and executives who rely on forecasts in their
decision making.
On a country-by-country basis, this publication contains listings
of manufacturers authorized by Governments to manufacture narcotic
drugs and psychotropic substances. Along with the name of
manufacturers, readers will find their address and the name of the
narcotic drugs each is manufacturer authorized to produce. A global
list of narcotic drugs and psychotropic substances produced is
included.
Although many books have been written about the economic impact of
globalization on Europe, none has focused exclusively on the
pharmaceutical industry. To fill this gap in scholarship,
"Globalization and Industrial Relations" offers a full account of
how open markets have affected drug companies, their employees, and
consumers alike.
Using the examples of Germany and the United Kingdom as case
studies, this volume uses a careful theoretical background and
broad empirical analysis to evaluate the current state of
industrial relations in the pharmaceutical industry. "Globalisation
and Industrial Relations" addresses how companies in the
pharmaceutical industry deal with the challenges from globalization
in respect to collective bargaining and workplace representation. A
complete analysis of industrial relations in the drug manufacturing
industry in a changing world, this volume also forecasts different
trajectories for the systems of industrial relations in Germany and
the United Kingdom.
|
You may like...
Rhapsodic
Laura Thalassa
Paperback
R504
R443
Discovery Miles 4 430
Booth
Karen Joy Fowler
Paperback
R463
R366
Discovery Miles 3 660
Immortal
Sue Lynn Tan
Paperback
R337
Discovery Miles 3 370
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.