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Books > Social sciences > Sociology, social studies > Population & demography

Mortality Patterns and Trends in the United States (Hardcover, New): Paul E. Zopf Mortality Patterns and Trends in the United States (Hardcover, New)
Paul E. Zopf
R2,810 R2,544 Discovery Miles 25 440 Save R266 (9%) Ships in 10 - 15 working days

Zopf provides a comprehensive account of the biological components of mortality, its various forms and causes, and its many differentials. The study considers mortality among a range of populations, according to differentials such as age, gender, race, ethnic origin, socioeconomic and marital status, and urban or non-urban residence. It also traces changes in the impact of degenerative afflictions, infectious and parasitic diseases, and environmental factors. The result is a current and comprehensive treatment of changes in mortality and its causes in the United States. The many graphs and tables present succinct and clear evidence of current mortality trends, and the extensive bibliography adds to the usefulness of this work as a research tool. The text begins with an introductory overview of the components of mortality and the methods of measuring it. The following chapter analyzes mortality within the general population according to specific differentials. The study then treats patterns, trends, and causes of infant mortality. Zopf next considers the prevalence of several causes of death among different demographic groups, and he examines life expectancy for particular populations. A concluding chapter synthesizes the wealth of information contained within this work. Demographers, sociologists, and health professionals will find this volume a valuable addition to their libraries.

Fathers and Sons - Generations, Families and Migration (Hardcover): J. Brannen Fathers and Sons - Generations, Families and Migration (Hardcover)
J. Brannen
R2,439 R1,808 Discovery Miles 18 080 Save R631 (26%) Ships in 10 - 15 working days

This book explores how masculinities and fatherhood are transmitted across family generations of white British, Irish and Polish fathers. Providing unique insights into men's lives, migration, employment, father-son relationships and intergenerational transmission, it offers a rich methodological story of how intergenerational research is done.

Transnational Mobilities in Action Sport Cultures (Hardcover): H. Thorpe Transnational Mobilities in Action Sport Cultures (Hardcover)
H. Thorpe
R2,230 R1,923 Discovery Miles 19 230 Save R307 (14%) Ships in 10 - 15 working days

This book contributes to recent debates in transnationalism, mobilities and migration studies by offering the first in-depth sociological examination of the global phenomenon of action sports and the transnational networks and connections being established within and across local contexts around the world.

Tomorrow's People - The Future of Humanity in Ten Numbers (Paperback): Paul Morland Tomorrow's People - The Future of Humanity in Ten Numbers (Paperback)
Paul Morland
R285 R258 Discovery Miles 2 580 Save R27 (9%) Ships in 5 - 10 working days

'Morland predicts the future of humanity in 10 illuminating statistics (could the Japanese and Italians now go the way of the dodo?) and looks back to how ebbs and flows of population have shaped history, such as the Soviet Union's plummeting birth rate in the 1960s, which hastened the end of the Cold War.' - The Daily Telegraph 'The Best Books for Summer 2022' The great forces of population change - the balance of births, deaths and migrations - have made the world what it is today. They have determined which countries are superpowers and which languish in relative obscurity, which economies top the international league tables and which are at best also-rans. The same forces that have shaped our past and present are shaping our future. Illustrating this through ten illuminating indicators, from the fertility rate in Singapore (one) to the median age in Catalonia (forty-three), Paul Morland shows how demography is both a powerful and an under-appreciated lens through which to view the global transformations that are currently underway. Tomorrow's People ranges from the countries of West Africa where the tendency towards large families is combining with falling infant mortality to create the greatest population explosion ever witnessed, to the countries of East Asia and Southern Europe where generations of low birth-rate and rising life expectancy are creating the oldest populations in history. Morland explores the geographical movements of peoples that are already under way - portents for still larger migrations ahead - which are radically changing the cultural, ethnic and religious composition of many societies across the globe, and in their turn creating political reaction that can be observed from Brexit to the rise of Donald Trump. Finally, he looks at the two underlying motors of change - remarkable rises in levels of education and burgeoning food production - which have made all these epochal developments possible. Tomorrow's People provides a fascinating, illuminating and thought-provoking tour of an emerging new world. Nobody who wants to understand that world should be without it.

An Anthology of Migration and Social Transformation - European Perspectives (Hardcover, 1st ed. 2016): Anna Amelina, Kenneth... An Anthology of Migration and Social Transformation - European Perspectives (Hardcover, 1st ed. 2016)
Anna Amelina, Kenneth Horvath, Bruno Meeus
R2,929 Discovery Miles 29 290 Ships in 18 - 22 working days

The contributions of this book examine contemporary dynamics of migration and mobility in the context of the general societal transformations that have taken place in Europe over the past few decades. The book will help readers to better understand the manifold ways in which migration trends in the region are linked to changing political-economic constellations, orders of power and inequality, and political discourses. It begins with an introduction to a number of theoretical approaches that address the nexus between migration and general societal shifts, including processes of supranationalisation, EU enlargement, postsocialist transformations and rescaling. It then provides a comprehensive overview of the political regulation of migration through border control and immigration policies. The contributions that follow detail the dynamic changes of individual migration patterns and their implications for the agency of mobile individuals. The final part challenges the reader to consider how policies and practices of migration are linked to symbolic struggles over belonging and rights, describing a wide range of expressions of such conflicts, from cosmopolitanism to racism and xenophobia. This book is aimed at researchers in various fields of the social sciences and can be used as course reading for undergraduate, graduate and postgraduate courses in the areas of international migration, transnational and European studies. It will be a beneficial resource for scholars looking for material on the most current conceptual tools for analysis of the nexus of migration and societal transformation in Europe.

Young Migrants - Exclusion and Belonging in Europe (Hardcover): K. Fangen, T. Johansson, N. Hammaren Young Migrants - Exclusion and Belonging in Europe (Hardcover)
K. Fangen, T. Johansson, N. Hammaren
R1,413 Discovery Miles 14 130 Ships in 18 - 22 working days

This collection is the first to examine the life experiences of young adult immigrants in Europe, as transmitted by the young adults themselves, and together with the analytical framework, seeks to uncover mechanisms at work in these individuals' lives.

Liberal States and the Freedom of Movement - Selective Borders, Unequal Mobility (Hardcover, New): Steffen Mau, H. Brabandt, L.... Liberal States and the Freedom of Movement - Selective Borders, Unequal Mobility (Hardcover, New)
Steffen Mau, H. Brabandt, L. Laube, Christof Roos
R1,412 Discovery Miles 14 120 Ships in 18 - 22 working days

State borders regulate cross-border mobility and determine peoples' chances to travel, work, and study across the globe. This book looks at how global mobility is defined by borders in 2011 in comparison to the 1970s. The authors trace the transformation of OECD-state borders in recent decades and show how borders have become ever more selective.

Migration, Mining, and the African Diaspora - Guyana in the Nineteenth and Twentieth Centuries (Hardcover, New): B. Josiah Migration, Mining, and the African Diaspora - Guyana in the Nineteenth and Twentieth Centuries (Hardcover, New)
B. Josiah
R1,430 Discovery Miles 14 300 Ships in 18 - 22 working days

"From the late 1800s, African workers migrated to the mineral-rich hinterland areas of Guyana, mined gold, diamonds, and bauxite; diversified the country's economy; and contributed to national development. Utilizing real estate, financial, and death records, as well as oral accounts of the labor migrants along with colonial officials and mining companies' information stored in National Archives in Guyana, Great Britain, and the U.S and the Library of Congress, the study situates miners into the historical structure of the country's economic development. It analyzes the workers attraction to mining from agriculture, their concepts of "order and progress," and how they shaped their lives in positive ways rather than becoming mere victims of colonialism. In this contentious plantation society plagued by adversarial relations between the economic elites and the laboring class, in addition to producing the strategically important bauxite for the aviation era of World Wars I&II, for almost a century the workers braved the ecologically hostile and sometimes deadly environments of the gold and diamond fields in the quest for El Dorado in Guyana"--

The Closing of the American Border - Terrorism, Immigration, and Security Since 9/11 (Paperback): Edward Alden The Closing of the American Border - Terrorism, Immigration, and Security Since 9/11 (Paperback)
Edward Alden
R372 R349 Discovery Miles 3 490 Save R23 (6%) Ships in 18 - 22 working days

On September 10, 2001, the United States was the most open country in the world. But in the aftermath of the worst terrorist attacks on American soil, the U.S. government began to close its borders in an effort to fight terrorism. The Bush administration's goal was to build new lines of defense without stifling the flow of people and ideas from abroad that has helped build the world's most dynamic economy. Unfortunately, it didn't work out that way.

Based on extensive interviews with the administration officials who were charged with securing the border after 9/11, and with many innocent people whose lives have been upended by the new security regulations, "The Closing of the American Border" is a striking and compelling assessment of the dangers faced by a nation that cuts itself off from the rest of the world.

Europe, Love Me Back (Paperback): Rakhshan Rizwan Europe, Love Me Back (Paperback)
Rakhshan Rizwan
R257 R233 Discovery Miles 2 330 Save R24 (9%) Ships in 9 - 17 working days
The New Deportations Delirium - Interdisciplinary Responses (Hardcover): Daniel Kanstroom, M. Brinton Lykes The New Deportations Delirium - Interdisciplinary Responses (Hardcover)
Daniel Kanstroom, M. Brinton Lykes
R1,621 Discovery Miles 16 210 Ships in 18 - 22 working days

Since 1996, when the deportation laws were hardened, millions of migrants to the U.S., including many long-term legal permanent residents with "green cards," have experienced summary arrest, incarceration without bail, transfer to remote detention facilities, and deportation without counsel-a life-time banishment from what is, in many cases, the only country they have ever known. U.S.-based families and communities face the loss of a worker, neighbor, spouse, parent, or child. Many of the deported are "sentenced home" to a country which they only knew as an infant, whose language they do not speak, or where a family lives in extreme poverty or indebtedness for not yet being able to pay the costs of their previous migration. But what does this actually look like and what are the systems and processes and who are the people who are enforcing deportation policies and practices? The New Deportations Delirium responds to these questions. Taken as a whole, the volume raises consciousness about the complexities of the issues and argues for the interdisciplinary dialogue and response. Over the course of the book, deportation policy is debated by lawyers, judges, social workers, researchers, and clinical and community psychologists as well as educators, researchers, and community activists. The New Deportations Delirium presents a fresh conversation and urges a holistic response to the complex realities facing not only migrants but also the wider U.S. society in which they have sought a better life.

Population Ageing from a Lifecourse Perspective - Critical and International Approaches (Hardcover): Kathrin Komp, Stina... Population Ageing from a Lifecourse Perspective - Critical and International Approaches (Hardcover)
Kathrin Komp, Stina Johansson
R2,771 Discovery Miles 27 710 Ships in 10 - 15 working days

Populations around the globe are ageing rapidly. This demographic shift affects families, market structures and social provisions. This timely volume, part of the Ageing and the Lifecourse series, argues that the lifecourse perspective helps us understand the causes and effects of population ageing. The lifecourse perspective suggests that individuals' experiences at an early age can influence their decisions and behaviour at a later age. This much-needed volume combines insights from different disciplines and real-life experiences to describe the theories and practices behind this idea. It therefore caters to the needs of scholars, practitioners and policy makers in a range of areas including sociology and political science.

The Population of Malaysia (Hardcover, 2nd Revised edition): Saw Swee Hock The Population of Malaysia (Hardcover, 2nd Revised edition)
Saw Swee Hock
R1,263 R1,049 Discovery Miles 10 490 Save R214 (17%) Ships in 18 - 22 working days

This book, a project of Malaysia Study Programme of ISEAS, covers the whole of Malaysia since its formation in 1963, using statistics collected in the four pan-Malaysia Population Censuses held in 1970, 1980, 1991, and 2000, and data from other sources up to 2005 wherever possible. The book is by far the most up-to-date and comprehensive study of the multiracial population of the country, with painstaking effort and skill of the author in interpreting the vast array of information at his disposal. The strength of the book lies in the authors deep familiarity with the country where he was educated up to secondary level, and even taught for some years in the University of Malaya, Singapore, Kuala Lumpur, in the sixties.

The Creolisation of London Kinship - Mixed African-Caribbean and White British Extended Families, 1950-2003 (Paperback): Elaine... The Creolisation of London Kinship - Mixed African-Caribbean and White British Extended Families, 1950-2003 (Paperback)
Elaine Bauer
R2,063 Discovery Miles 20 630 Ships in 10 - 15 working days

In the last 50 years, the United Kingdom has witnessed a growing proportion of mixed African-Caribbean and white British families. With rich new primary evidence of 'mixed-race' in the capital city, The Creolisation of London Kinship thoughtfully explores this population. Making an indelible contribution to both kinship research and wider social debates, the book emphasises a long-term evolution of family relationships across generations. Individuals are followed through changing social and historical contexts, seeking to understand in how far many of these transformations may be interpreted as creolisation. Examined, too, are strategies and innovations in relationship construction, the social constraints put upon them, the special significance of women and children in kinship work and the importance of non-biological as well as biological notions of family relatedness.

The Taiwanese Americans (Hardcover, New): Franklin Ng The Taiwanese Americans (Hardcover, New)
Franklin Ng
R1,999 R1,725 Discovery Miles 17 250 Save R274 (14%) Ships in 10 - 15 working days

Despite the relatively short history of the Taiwanese in the United States, they have been a significant presence in America. Since 1965, immigration law changes have led to a dramatic increase in the Asian population in the United States. Taiwanese Americans, the immigrants from Taiwan and their descendants, are a prominent group in this increasing Asian population. This is the first book-length study about the Taiwanese American community in the United States. While most articles have discussed the economic impact of their immigration, this study focuses on their community organization, information networks, religious practices, cultural observances, and the growing second generation. Finally, it concludes with an assessment of the contributions of Taiwanese Americans to U.S. society. Biographical sketches of noted Taiwanese Americans complete the text. The identity of the Taiwanese American community is complex and evolving, because it is partly determined by the politics between Taiwan and China. As relations between Taiwan and China change, so will the identity of Taiwanese Americans. Other variables affecting their identity include the relations between mainlanders and native Taiwanese in Taiwan, political liberalization within Taiwan, the role of U.S. policy towards Taiwan and China, and the nurturing of a Taiwanese consciousness. An increasingly important variable is the orientation of the second generation, American-born Taiwanese Americans. They have the options of being simultaneously Taiwanese American, Chinese American, Asian American and American. Taiwanese Americans are helping to reinvent America by transforming the economic and cultural landscape of the U.S. as haveprevious waves of immigrants.

Governing Climate Induced Migration and Displacement - IGO Expansion and Global Policy Implications (Hardcover, 1st ed. 2016):... Governing Climate Induced Migration and Displacement - IGO Expansion and Global Policy Implications (Hardcover, 1st ed. 2016)
Andrea C. Simonelli, Graycar
R1,395 Discovery Miles 13 950 Ships in 18 - 22 working days

Andrea Simonelli provides the first in-depth evaluation of climate displacement in the field of political science, specifically global governance. She evaluates four intergovernmental organizations (UNHCR, IOM, OCHA and the UNFCCC), and the structural and political constraints regarding their potential expansion to govern this new issue area.

Intergenerational Consequences of Lifestyle Migration - German-speaking Immigrants in New Zealand (Hardcover, 1st ed. 2017):... Intergenerational Consequences of Lifestyle Migration - German-speaking Immigrants in New Zealand (Hardcover, 1st ed. 2017)
Irmengard K. Wohlfart
R2,564 R1,933 Discovery Miles 19 330 Save R631 (25%) Ships in 10 - 15 working days

This book explores the adaptation processes of German-speaking immigrants and their descendants into New Zealand's predominantly Anglophone society. Specifically, it considers the experiences and long-term consequences of the migration of more affluent European immigrants to New Zealand, where migration was predominantly a lifestyle choice. A comprehensive four-year study adds insights into the social integration and assimilation processes of the immigrants and their descendants, including intercultural marriage behaviour, work and educational achievements and community enrichments. It also considers the institutional and social reception of these immigrants and their children in New Zealand, and the effects these have had on them. Nexus Analysis reveals that strong motives for lifestyle migration enabled the immigrants to cope with unexpected institutional setbacks in New Zealand, and finds both shifts and maintenance in language and culture, and explores feelings of belonging and identities across three generations.

Migrant Imaginaries - Latino Cultural Politics in the U.S.-Mexico Borderlands (Hardcover): Alicia Schmidt Camacho Migrant Imaginaries - Latino Cultural Politics in the U.S.-Mexico Borderlands (Hardcover)
Alicia Schmidt Camacho
R2,887 Discovery Miles 28 870 Ships in 18 - 22 working days

Winner of the 2009 Lora Romero First Book Prize from the American Studies Association 2009 Choice Outstanding Academic Title Explores the transnational movements of Mexican migrants, including their expressive culture and social movement practices Migrant Imaginaries explores the transnational movements of Mexican migrants in pursuit of labor and civil rights in the United States from the 1920s onward. Working through key historical moments such as the 1930s, the Chicano Movement, and contemporary globalization and neoliberalism, Alicia Schmidt Camacho examines the relationship between ethnic Mexican expressive culture and the practices sustaining migrant social movements. Combining sustained historical engagement with theoretical inquiries, she addresses how struggles for racial and gender equity, cross-border unity, and economic justice have defined the Mexican presence in the United States since 1910. Schmidt Camacho covers a range of archives and sources, including migrant testimonials and songs, Amrico Parede's last published novel, The Shadow, the film Salt of the Earth, the foundational manifestos of El Movimiento, Richard Rodriguez's memoirs, narratives by Marisela Norte and Rosario Sanmiguel, and testimonios of Mexican women workers and human rights activists, as well as significant ethnographic research. Throughout, she demonstrates how Mexicans and Mexican Americans imagined their communal ties across the border, and used those bonds to contest their noncitizen status. Migrant Imaginaries places migrants at the center of the hemisphere's most pressing concerns, contending that border crossers have long been vital to social change.

Aging Our Way - Lessons for Living from 85 and Beyond (Hardcover): Meika Loe Aging Our Way - Lessons for Living from 85 and Beyond (Hardcover)
Meika Loe
R1,266 Discovery Miles 12 660 Ships in 10 - 15 working days

In 1998, Hallmark unveiled their new "One-Hundredth-Birthday" cards, and by 2007 annual sales were at 85,000. America is rapidly graying: between now and 2030, the number of people in the U.S. over the age of 80 is expected to almost triple. But how long people live raises the question of how well they live.
Aging Our Way follows the everyday lives of 30 elders (ages 85-102) living at home and mostly alone to understand how they create and maintain meaningful lives for themselves. Drawing on the latest interdisciplinary scholarship on aging and three years of interviews with the elders, Meika Loe explores how elders navigate the practical challenges of living as independently as possible while staying healthy, connected, and comfortable. While most books on the subject treat old age as a social problem and elders as simply diminished versions of their former selves, Aging Our Way views them as they really are: lively, complicated, engaging people finding creative ways to make their aging as meaningful and manageable as possible. In their own voices, elders describe how they manage everything from grocery shopping, doctor appointments, and disability, to creating networks of friends and maintaining their autonomy. In many ways, these elders can serve as role models. The lessons they have learned about living in moderation, taking time for themselves, asking for help, keeping a sense of humor, caring for others, and preparing for death provide an invaluable source of wisdom for anyone hoping to live a long and fulfilling life. Through their stories, Loe helps us to think about aging, well-being, and the value of human relationships in new ways.
Written with remarkable warmth and depth of understanding, Aging Our Way offers a vivid look at a group of people who too often remain invisible--those who have lived the longest--and all they have to teach us.

Invisible Sojourners - African Immigrant Diaspora in the United States (Hardcover, New): John A. Arthur Invisible Sojourners - African Immigrant Diaspora in the United States (Hardcover, New)
John A. Arthur
R2,800 R2,534 Discovery Miles 25 340 Save R266 (9%) Ships in 10 - 15 working days

Arthur documents the role that Africa's best and brightest play in the new migration of population from less developed countries to the United States. He highlights how Africans negotiate and forge relationships among themselves and with the members of the host society. Multiple aspects of the African immigrants' social world, family patterns, labor force participation, and formation of cultural identities are also examined. He lays out the long term aspirations of the immigrants within the context of the geo-political, economic, and social conditions in Africa.

Ultimately, Arthur explains why people leave Africa, what they encounter, their interactions with the host society, and their attitudes about American social institutions. He also provides information about the social changes and policies that African countries need to adopt to stem the tide, or even reverse, the African brain drain. A detailed analysis for scholars, students, and other researchers involved with African and immigration studies and contemporary American society.

Human Trafficking and Migrant Smuggling in Southeast Europe and Russia - Learning Criminal Entrepreneurship and Traditional... Human Trafficking and Migrant Smuggling in Southeast Europe and Russia - Learning Criminal Entrepreneurship and Traditional Culture (Hardcover, 1st ed. 2015)
Johan Leman, Stef Janssens
R2,677 R1,776 Discovery Miles 17 760 Save R901 (34%) Ships in 10 - 15 working days

Through unprecedented access to over 100 court files and sentences, and interviews with police and security personnel in both origin and destination countries, this book provides the most comprehensive exploration to date of human trafficking and migrant smuggling in Eastern Europe and Russia.

Survival in the 'Dumping Grounds' - A Social History of Apartheid Relocation (Paperback): Laura Evans Survival in the 'Dumping Grounds' - A Social History of Apartheid Relocation (Paperback)
Laura Evans
R2,417 Discovery Miles 24 170 Ships in 18 - 22 working days

Survival in the 'Dumping Grounds' examines a defining aspect of South Africa's recent past: the history of apartheid-era relocation. While scholars and activists have long recognised the suffering caused by apartheid removals to the so-called 'homelands', the experiences of those who lived through this process have been more often obscured. Drawing on extensive archival and oral history research, this book examines the makings and the multiple meanings of relocation into two of the most notorious apartheid 'dumping grounds' established in the Ciskei bantustan during the mid-1960s: Sada and Ilinge. Evans examines the local and global dynamics of the project of bantustan relocation and develops a multi-layered analysis of the complex histories - and ramifications- of displacement and resettlement in the Ciskei.

Born Entrepreneurs? - Immigrant Self-Employment in Spain (Paperback): Nahikari Irastorza Born Entrepreneurs? - Immigrant Self-Employment in Spain (Paperback)
Nahikari Irastorza
R1,515 Discovery Miles 15 150 Ships in 10 - 15 working days

Are immigrants more enterprising than natives in Spain? How successful are migrant entrepreneurs compared to those who start businesses in their country of birth? With the growth of migration worldwide, questions such as these are garnering the attention of economists, policymakers and scholars. Born Entrepreneurs? asks how foreignness affects an immigrant's ability to launch and to grow a successful business. It also explores the economic and social benefits that immigrants might derive from self-employment and the unique factors at play in so-called ethnic and immigrant entrepreneurship.

Counting Bodies - Population in Colonial American Writing (Hardcover): Molly Farrell Counting Bodies - Population in Colonial American Writing (Hardcover)
Molly Farrell
R2,437 Discovery Miles 24 370 Ships in 10 - 15 working days

Quantifiable citizenship in the form of birth certificates, census forms, and immigration quotas is so ubiquitous that today it appears ahistorical. Yet before the modern colonial era, there was neither a word for "population" in the sense of numbers of people, nor agreement that monarchs should count their subjects. Much of the work of naturalizing the view that people can be represented as populations took place far outside government institutions and philosophical treatises. It occurred instead in the work of colonial writers who found in the act of counting the "vast numbers" of Indians who held her captive a way to imagine fixed boundaries between intermingling groups. Counting Bodies explores the imaginative, personal, and narrative writings that performed the cultural work of normalizing the enumeration of bodies. By repositioning and unearthing a literary pre-history of population science, the book shows that representing individuals as numbers was a central element of colonial projects. Early colonial writings that describe routine and even intimate interactions offer a window into the way people wove the quantifiable forms of subjectivity made available by population counts into everyday life. Whether trying to make sense of plantation slavery, frontier warfare, rapid migration, or global commerce, writers framed questions about human relationships across different cultures and generations in terms of population.

The Lifestyle Puzzle - Who We Are in the 21st Century (Paperback, New): Henrick Vejlgaard The Lifestyle Puzzle - Who We Are in the 21st Century (Paperback, New)
Henrick Vejlgaard
R432 Discovery Miles 4 320 Ships in 18 - 22 working days

American society is more diverse than ever. A country that used to think of itself as the "great melting pot" may soon be calling itself "the great lifestyle buffet." With increasing affluence, more and more Americans are in a position to choose whatever lifestyle most appeals to them. The result is that the national landscape has become an intricate mosaic of varying styles, self-expressions, and ways of life. Even the distinction between majority and minority is starting to blur. Is there any pattern to this ever-shifting kaleidoscope of identities? The author puts the pieces together into a coherent picture in this fascinating study of American diversity. Applying the astute pattern-recognition skills that he demonstrated in his previous book, the critically acclaimed Anatomy of a Trend, the author examines how we transform our identities into practical everyday living--into our lifestyle. Going beyond the usual markers of identity--race, ethnicity, religion, political affiliation, income level, etc--he focuses on modes of communicating group identity nonverbally through consumer choices, clothing fashions, personal color choices, adornments, accessories, logos, signs, and symbols. Curiously, what emerges from his analysis is a pattern as ancient as human culture itself--a new form of tribalism. He foresees this trend continuing so that by the end of the twenty-first century there will be less identification with nation-states and ethnic groups and more small-group identification. As globalization and mass communication continue to link us together, we may all become so used to diversity that the idea of conflict based on national identity distinctions may seem antiquated. A book of remarkable insights, this will have great appeal to readers interested in popular culture, social change, and consumer tastes.

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