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Why not make money off that empty room? Home-hosting platforms like Airbnb have inspired millions of homeowners to start a vacation rental business. One room is all it takes to generate real income-if you know what you're doing. The short-stay marketplace has grown increasingly competitive. Bad reviews can torpedo bookings, while problem guests can strain your property and sanity. Before you leap, let this helpful guide steer you in the right direction. Written by an experienced host who earned almost $50,000 in her first year, Turn Your Spare Space into Serious Cash provides an unvarnished picture of what to expect and step-by-step instructions for succeeding in your new venture. Packed with stories both heart-warming and hair-raising, it explains how to: Prepare your space * Price it right * Choose the best hosting websites * Make your listing pop * Offer a welcoming experience * Keep even the most demanding guests happy * Get five-star reviews * Protect your privacy and your property * Stay on top of legal, tax, and business matters * And more Sharing your home with strangers can be frustrating and disruptive . . . or fun and lucrative. This book helps you minimize the headaches and maximize your rewards.
Are you running your business or is it running you? Running a small business can take over your life but it doesn't have to be that way. Choosing and using the right technology and systems can transform the way your business works and this book shows you how! No matter how technophobic you are, Sorted! will quickly help you find the small changes that will make a big difference to your business. If you're more tech savvy, you'll love the ninja tips to take your business to the next level. Feel more confident in your choice of technology and systems for the future, because whatever your plans are, you need the right systems in place to help you achieve them.
Ever wish your company could raise capital the Kickstarter(R) way? Equity crowdfunding is finally here, opening new funding avenues for small businesses and start-ups. In April 2012, President Obama signed the Jumpstart Our Business Startups--or JOBS--Act into law. This groundbreaking legislation empowers privately-owned companies to raise capital from investors without going through the rigorous IPO and private placement processes. When the SEC hands down the last regulations, the floodgates will open and companies will be free to compete for funding. Small business and legal expert Cliff Ennico has followed the equity crowdfunding story since its inception. Now, in "The Crowdfunding Handbook," he explains the JOBS Act and translates the regulations into a clear set of do's and don'ts for entrepreneurs and small-business owners looking to get in early--and do things right. Need help pricing your securities? Pitching a project to the public? Choosing between funding platforms? Figuring out disclosure documents and reporting requirements? This book delivers targeted answers--whether crowdfunding is your best bet, picking the right legal entity, selecting types of securities to offer, reaching the most promising investors, keeping crowds under control, and more. IPOs are expensive, and venture capital nearly impossible to attract. Crowdfunding is changing the game for private companies . . . and this book will lead the way.
Presents a comprehensive overview of governance in family enterprises including practical management knowledge in easy-to-use frameworks and interviews with renowned family enterprise owners and managers. Readers will benefit from the book's systematic approach and the opportunity to learn from the experience of other family enterprises.
Startup money is moving online, and this guide shows you how it works. The Art of Startup Fundraising takes a fresh look at raising money for startups, with a focus on the changing face of startup finance. New regulations are making the old go-to advice less relevant, as startup money is increasingly moving online. These new waters are all but uncharted--and founders need an accessible guide. This book helps you navigate the online world of startup fundraising with easy-to-follow explanations and expert perspective on the new digital world of finance. You'll find tips and tricks on raising money and investing in startups from early stage to growth stage, and develop a clear strategy based on the new realities surrounding today's startup landscape. The finance world is in a massive state of flux. Changes are occurring at an increasing pace in all sectors, but few more intensely than the startup sphere. When the paradigm changes, your processes must change with it. This book shows you how startup funding works, with expert coaching toward the new rules on the field. Learn how the JOBS Act impacts the fundraising model Gain insight on startups from early stage to growth stage Find the money you need to get your venture going Craft your pitch and optimize the strategy Build momentum Identify the right investors Avoid the common mistakes Don't rely on the "how we did it" tales from superstar startups, as these stories are unique and applied to exceptional scenarios. The game has changed, and playing by the old rules only gets you left behind. Whether you're founding a startup or looking to invest, The Art of Startup Fundraising provides the up-to-the-minute guidance you need.
This book demonstrates that during Japan's early modern Edo period (1603-1868) an ethical code existed among the merchant class comparable to that of the well-known Bushido. There is compelling evidence that contemporary merchants, who were widely and openly despised as immoral by the samurai, in fact acted in highly ethical ways in accordance with a well-articulated moral code. Japanese society was strictly stratified into four distinct and formally recognized classes: warrior, farmer, craftsman and merchant. From the warriors' perspective, the merchants, at the base of the social order, had no virtue, and existed only to skim profits as middlemen between producers and consumers. But were these accusations correct? Were the merchants really unethical beings who engaged in unfair business practices? There is ample evidence that negates the ubiquitous slanders of the warrior class and suggests that merchants - no less than the warriors - possessed and acted in accordance with a well-developed ethical code, a spirit that may be called shonindo or "The Way of the Merchant." This book examines whether a comparison of shonindo, depicting the ethical point of view of the merchant class, and Bushido, embodying that of the warrior class, reveals that shonindo may have in fact surpassed Bushido in some aspects. Comparing contemporarily published historical documents concerning both shonindo and Bushido, as well as Inazo Nitobe's classic work Bushido: The Soul of Japan, published in 1900, the author examines how Bushido surpassed shonindo in that warriors were willing to die for their strict ethical code. Shonindo, however, may have surpassed Bushido in that merchants were liberal, willing to expand and extend application of their ethical beliefs into all aspects of everyday life for the overall benefit of society. This ethical code is compared with that of the conservative Bushido, which demonstrably proved not up to the task for the modernization and improved well-being of Japan. Ichiro Horide is professor emeritus of Reitaku University. Edward Yagi (Reitaku University) and Stanley J. Ziobro II (Trident Technical College) collaborated in the translation of the original Japanese manuscript into English.
Great user experiences (UX) are essential for products today, but designing one can be a lengthy and expensive process. With this practical, hands-on book, you'll learn how to do it faster and smarter using Lean UX techniques. UX expert Laura Klein shows you what it takes to gather valuable input from customers, build something they'll truly love, and reduce the time it takes to get your product to market. No prior experience in UX or design is necessary to get started. If you're an entrepreneur or an innovator, this book puts you right to work with proven tips and tools for researching, identifying, and designing an intuitive, easy-to-use product. Determine whether people will buy your product before you build it Listen to your customers throughout the product's lifecycle Understand why you should design a test before you design a product Get nine tools that are critical to designing your product Discern the difference between necessary features and nice-to-haves Learn how a Minimum Viable Product affects your UX decisions Use A/B testing in conjunction with good UX practices Speed up your product development process without sacrificing quality
The Lean Product Lifecycle is a playbook that provides frameworks, methods and tools to develop innovative new products and business models, while managing your core portfolio.
Follow the 6 key phases of a product’s life - idea, explore, validate, grow, sustain and retire – and discover how to develop products according to their life stage and ensure the right investment for each. For each stage there is a step-by-step guide of product development best practices using examples and case studies from several companies and start-ups.
Using the tools and templates in this book, you’ll be able to:
- Take a new product from idea to scale within a market.
- Understand the difference between executing on products that are already successful in the market and searching for profitable business models for new products.
- Use the right tools and methods for validating new products ideas and business models.
- Understand how to manage mature products and retire old products using lean innovation principles.
Discover how lessons from lean start-ups can transform your business.
More than half of all small businesses fail within the first five years. Starting and running a small business is hard work, and many entrepreneurs feel they must do whatever it takes to succeed, at the expense of their family, friends, and health. Yet, if done correctly, small-business ownership can-and should-balance profitable operations with personal fulfillment. According to author Tom Salonek-founder and CEO of Intertech, a Minnesota-based technology consulting and training firm-this balance is actually the secret to success. Salonek believes that your business should "give life, not take it," a philosophy that has helped him grow his own venture every year since its inception in 1991. In The 100, Salonek shares his secrets to business success in the form of 100 concise, nuts-and-bolts lessons for achieving the ideal work-life balance for maximum success. Written in clear, direct prose, these lessons are packed with actionable ideas and practical advice for using communication, collaboration, and technology to help small-business owners cultivate the best qualities not only in themselves, but in their employees as well. Whether you own your own business or are simply thinking of starting one, this book will help you inspire teamwork, meet client expectations, clarify your personal values, and create a company culture to match. In addition, readers will gain access to a plethora of downloadable online resources-checklists, worksheets, templates, and more-to help implement the book's ideas. The 100 is a handy, inspiring addition to any business manager's home library.
The Small Business Administration's (SBA's) Small Business Investment Company (SBIC) Program is designed to enhance small business access to venture capital by stimulating and supplementing "the flow or private equity capital and long term loan funds which small business concerns need for the sound financing of their business operations and for their growth, expansion, and modernisation, and which are not available in adequate supply". Facilitating the flow of capital to small businesses to stimulate the national economy was, and remains, the SBIC program's primary objective. This book examines small business administration investment and loan programs with a focus on the SBIC; SBA New Markets Venture Capital program; Small Business Administration 7(a) Loan Guaranty Program; the Small Business Administration 504/CDC Loan Guaranty Program; and the microloan program.
A refreshingly simple, easy-to-read guide to getting started in business
If you've ever dreamed of starting your own business, this book will give you the information, inspiration, and reassurance you need to get started. It encourages budding entrepreneurs to take the leap into the dark, while shining a bright light on the first six months of a successful start-up. It breaks down what appears to be an Everest-size challenge into a series of small hills for you to conquer. Written by successful entrepreneur Jeremy Harbour, "Go Do "argues that the skills and tactics of successful entrepreneurship can't be learnt except by doing. So this book offers the guidance and the confidence you need to just go do it.
Start-Up is ideal for anyone looking to start a business - whether you are a student or a professional preparing to launch your own business or social enterprise. It covers the crucial business processes you need to consider when starting a new venture, and contains inspirational and educational cases of successful start-ups by young people from across the globe, including the UK, the US, Hong Kong and Romania. Drawing on the author's extensive practical experience, this book is a unique and invaluable guide to the world of start-ups. Key features: * Assumes no prior knowledge and covers essential finance skills. * Firmly based in practice with detailed advice on carrying out market and industry research. * Features an extensive range of international case studies and examples of start-ups. This concise and lively book is the perfect resource for students and entrepreneurs alike.
LAUNCHING NEW VENTURES, 7e provides tomorrow's entrepreneurs with the tools to launch a successful new business in a global marketplace. The text follows the logical development process: from initial idea, to developing and testing a business model, to designing a business and preparing for growth. The seventh edition represents the most current thoughts, ideas, and practices in the field of entrepreneurship. Allen focuses on the pre-startup and startup stages of a new business, with special emphasis on the process and activities that must take place prior to opening a new business. The student-friendly material includes real-world case studies, new venture action plans, and advice from successful entrepreneurs and the author herself. Part One introduces the foundations of entrepreneurship and entrepreneurial opportunity that are important to understanding the decisions that entrepreneurs make, the environment in which they make those decisions, and the tasks they must undertake before launching a new company. Part Two addresses the heart of entrepreneurial activity--the development and testing of a new business model through feasibility analysis. Part Three focuses on the planning that goes into designing an effective, scalable startup organization. Part Four looks at planning for growth and change in the new organization.
Do you have a hobby you wish you could do all day? An obsession that keeps you up at night? Now is the perfect time to take those passions and make a living doing what you love. In Crush It! Why Now Is The Time To Cash In On Your Passion, Gary Vaynerchuk shows you how to use the power of the Internet to turn your real interests into real businesses. Gary spent years building his family business from a local wine shop into a national industry leader. Then one day he turned on a video camera, and by using the secrets revealed in this book, transformed his entire life and earning potential by building his personal brand. By the end of this book, any reader will have learned how to harness the power of the Internet to make their entrepreneurial dreams come true. Step by step, Crush It! is the ultimate driver's manual for modern business. Gary Vaynerchuk has captured attention with his pioneering, multi-faceted approach to personal branding and business. After primarily utilizing traditional advertising techniques to build his family's local retail wine business into a national industry leader, Gary rapidly leveraged social media tools such as Twitter and Facebook to promote Wine Library TV. Gary has always had an early-to-market approach, launching Wine Library's retail website in 1997 and Wine Library TV in February of 2006. His lessons on social media, passion, transparency, and reactionary business are not to be missed!
This book discusses the ways in which characteristics of innovative firms and innovative talents with core competence in Japanese, Korean, German, and American contexts are developed and nurtured, and compares innovative firms with a long history of business operations from these four countries. Firstly, the book examines innovation practices of long-lived Japanese firms and compares them with those of German, American and Korean firms. Based on extensive interviews with executives and field studies, it identifies the essential qualities of each country in which these innovative firms and innovative talents are found. It then focuses on theoretical and practical aspects, using the theoretical framework to define organizational and technological factors for long-term innovation success. Further, the book provides recommendations based on organizational practices for developing innovative talents in Japanese, German, American and Korean contexts. Intended for academics, students and practitioners in the areas of organizational theory and strategic management, this book clarifies the critical practices of long-lived innovative firms and organizational innovators.
From a TechCrunch founder and award-winning strategist comes the most comprehensive guide to the newest fundraising options for today's entrepreneurs. Fundraising for startups has changed dramatically in the past decade. There was a time when VCs were rock stars and a founder with a big idea and a little drive could raise a few hundred thousand dollars to build a business. But those days are gone. In the aftermath of the Great Recession and a massive drop in tech investments, it's become harder and harder for founders to raise money. The good news? Today's entrepreneurs have more options than ever before--with greater opportunities to get the ball rolling, get investors excited, and Get Funded! A comprehensive, cutting-edge guide from tech journalist and entrepreneur John Biggs and communication strategist Eric Villines, Get Funded! will enable you to: Create a solid business plan and a powerful story that investors respond to Explore a wide range of funding options--and find the ones that are right for you Understand valuation and dilution Plan, prepare, and deliver the perfect pitch Raise money through grants, micro-loans, micro-donations, and crowdfunding Take advantage of the latest online resources and financial tools Filled with step-by-step strategies, ready-to-use resources, and on-the-ground insights, this is a must-read for every entrepreneur. Even if you've started a business before, you'll discover a whole new funding landscape with exciting tech-driven models including crowdfunding platforms like GoFundMe and Patreon, cryptocurrencies like Bitcoin, IEOs (Initial Exchange Offerings), micro-loans, and micro-donations as well as more traditional, tried-and-true methods. Beyond a road map to the current world of funding, Get Funded! provides proven strategies for pitching, marketing, bootstrapping, and more. It's a complete 360-degree tool with easy-to-follow worksheets and online resources that will help you build a sustainable funding strategy that's right for your business--and crucial to your success. Whether you're starting a food truck or a biotech startup, Get Funded! has got you covered.
A business classic that has been guiding new entrepreneurs through the process of launching their businesses for more than a quarter of a century, this book has now been revised to feature the most up-to-date information, forms, examples, and worksheets. It emphasizes all of the mechanics of the start-up, including choosing a business, legal structure, location, and DBAs. Additional chapters cover home-based business, proprietary rights, financing options, bookkeeping, and cash flow. Offering indispensable advice for marketing, Internet operation, and business planning, it is positioned to remain a favorite for business education by universities, colleges, technical schools, and small business development centers.
Small-scale handicraft producers often lack adequate marketing experience or support structures, particularly for exporting. Written in jargon-free language, this book provides information to help producers export more effectively. It includes how to reach and maintain contact with customers, design and production for overseas markets, presentation and packaging, quality control, supplying to specification and the various formalities and documentation involved in exporting.
This book is for you if: - You're currently in the process of starting your own business and want to get things done as efficiently as possible, yet still do them right. - You want to make certain you take care of all the details of getting a business underway, organize the process, and get some good advice. - You're going to start a business soon and need a plan on how to go about it. - You have an idea for a business but don't know where to start. - You already run a business but would like to improve operations, marketing, and/or take care of essential aspects of growing a company. - You're a student in an entrepreneurship or small business class and need to launch a complete business in a limited time period. Six-Week Start Up follows the following topics: Week 1: Lay the Foundation (includes identifying personal goals, identifying your strategic position, what are your business values, choosing your company name) Week 2: Get the Information You Need (includes contacting industry associations, defining your target market, identifying your competitors and finding suppliers) Week 3: Cut Through Red Tape (includes company structure, tax issues, intellectual property, use of sub-contractors and employment law) Week 4: Take Care of Operations (includes rent space, home office working, production processes, IT, getting online) Week 5: Deal With Money Issues (includes dealing with accountants, credit, bank accounts, financial forecasting) Week 6: Open Your Doors (includes developing your marketing plan, the elevator pitch, making sales)
More than 100,000 entrepreneurs rely on this book for detailed, step-by-step instructions on building successful, scalable, profitable startups. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why?The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work. This method was created by renowned Silicon Valley startup expert Steve Blank, co-creator with Eric Ries of the "Lean Startup" movement and tested and refined by him for more than a decade. This 608-page how-to guide includes over 100 charts, graphs, and diagrams, plus 77 valuable checklists that guide you as you drive your company toward profitability. It will help you: Avoid the 9 deadly sins that destroy startups' chances for success Use the Customer Development method to bring your business idea to life Incorporate the Business Model Canvas as the organizing principle for startup hypotheses Identify your customers and determine how to "get, keep and grow" customers profitably Compute how you'll drive your startup to repeatable, scalable profits. The Startup Owners Manual was originally published by K&S Ranch Publishing Inc. and is now available from Wiley. The cover, design, and content are the same as the prior release and should not be considered a new or updated product.
"A pragmatic account that will ground your right brain sensibilities in tried, true, and new ways of bringing what you make to market." --Pamela Diamond, Director of Marketing & Communications, American Craft Council
Problem solving tools to solve any business challenge. Using proven, innovative techniques from some major players in the business world, this is the go-to book for every professional who wants to find better answers to their business challenges.
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