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Design Thinking for Smaller Enterprise Development - a SOCIETALbyDesign Model for Adaptation to a Digital Age (Hardcover)
Loot Price: R1,591
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Design Thinking for Smaller Enterprise Development - a SOCIETALbyDesign Model for Adaptation to a Digital Age (Hardcover)
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Design Thinking for Smaller Enterprise Development captures the
zeitgeist and concerns of the new Millennium and offers a fresh
view on how business can be successful by benefiting the wider
society it should serve. It also highlights the systemic negative
impact of a consumption and profit-focussed economy and introduces
an original model - SOCIETALByDesign (TM) - as a constructive
alternative to relentless resource depletion, through an agile,
adaptive, and respectful enterprise, which protects nature and
civilisation and embraces a balanced and holistic purpose to serve
people, planet and a positive legacy, as the heart of its very
reason of being. The original SOCIETALByDesign (TM) model positions
purpose, principles, framework and current techniques for a modern
business to utilise and holistically integrate benefits for
employees, society and environment thought its products and
services. The SOCIETALByDesign (TM) model links purpose and
business and synthesises an operating model that can be adopted,
adapted and applied by any enterprise wishing to focus on shared
prosperity and the good of people and planet instead of profit at
any price. The book is intended for business practitioners such as
business founders and owners, angel investors, entrepreneurs,
portfolio managers of investment funds, managers and leaders of
companies large and small. It is also helpful for external business
and organisation development consultants, mentors, coaches and
specialists who provide services and expertise to enterprises
design, change and optimisation. Because the book provides a
practitioner's perspective on business, it can also be useful to
students, lecturers and academics.
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