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Books > Social sciences > Sociology, social studies > Social groups & communities > Age groups > Adolescents

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Children as Consumers - A Psychological Analysis of the Young People's Market (Paperback) Loot Price: R1,522

Discovery Miles 15 220

Repayment Terms: R143 pm x 12*

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Children as Consumers - A Psychological Analysis of the Young People's Market (Paperback): Adrian Furnham, Barrie Gunter

Children as Consumers - A Psychological Analysis of the Young People's Market (Paperback)

Adrian Furnham, Barrie Gunter

Series: International Series in Social Psychology

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Loot Price R1,522 Discovery Miles 15 220 | Repayment Terms: R143 pm x 12*

Expected to ship within 12 - 17 working days

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Children as Consumers explores how children become socialised into the consumer society, how they respond to advertising and other sales promotions, what they like and dislike, what they believe and disbelieve, and whether they need to be protected through special legislation and regulation.
Children as Consumers will have wide appeal to students of psychology, sociology and media studies. It will also be useful to professionals inadvertising and marketing, media commentators and business studies students.

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General

Imprint:	Routledge
Country of origin:	United Kingdom
Series:	International Series in Social Psychology
Release date:	March 1998
First published:	1998
Authors:	Adrian Furnham • Barrie Gunter
Dimensions:	234 x 156 x 12mm (L x W x T)
Format:	Paperback
Pages:	224
ISBN-13:	978-0-415-18535-6
Categories:	Books > Social sciences > Sociology, social studies > Social issues > Consumer issues Books > Social sciences > Sociology, social studies > Social groups & communities > Age groups > Children Books > Social sciences > Sociology, social studies > Social groups & communities > Age groups > Adolescents Promotions > Red Tag Sale > Books
LSN:	0-415-18535-1
Barcode:	9780415185356