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The Changing Role of SMEs in Global Business - Volume II: Contextual Evolution Across Markets, Disciplines and Sectors (Hardcover, 1st ed. 2020)
Loot Price: R2,798
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The Changing Role of SMEs in Global Business - Volume II: Contextual Evolution Across Markets, Disciplines and Sectors (Hardcover, 1st ed. 2020)
Series: Palgrave Studies in Cross-disciplinary Business Research, In Association with EuroMed Academy of Business
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SMEs are significant job creators and drivers of innovation and
competition in most economic sectors. Furthermore, the traditional
constraints of small and medium enterprises, such as geographic
operations, are now being dissolved by technological developments.
This means that there are new opportunities for SMEs, and their
fundamental principles are being redefined: the aims, competencies,
strategy, management, practice, and scope of these businesses are
changing, with wide-ranging implications. This is the second part
of a two volume work that incorporates scientific chapters on SME
business theory and practice. Authors provide a balanced
perspective of the present and future of SMEs across all business
disciplines, for example management, strategy, marketing, economics
and finance. While Volume I focuses on the individual SME and
internal issues such as innovation, quality, and digitization, this
second volume explores external issues such as contextual forces,
the effects of the financial crisis, and macro-economic effects.
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