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Books > Business & Economics > Business & management > Management & management techniques > Organizational theory & behaviour
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The Synergy of Business Theory and Practice - Advancing the Practical Application of Scholarly Research (Hardcover, 1st ed. 2019)
Loot Price: R2,950
Discovery Miles 29 500
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The Synergy of Business Theory and Practice - Advancing the Practical Application of Scholarly Research (Hardcover, 1st ed. 2019)
Series: Palgrave Studies in Cross-disciplinary Business Research, In Association with EuroMed Academy of Business
Expected to ship within 10 - 15 working days
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The lack of congruence between theory and practice in business
remains a widely discussed topic. This lack of synergy is quietly
and elusively becoming the Achilles' heel of contemporary scholarly
business research and, by extension, of business in general.
Focusing on the deviation of means and ends between business theory
and practice, this book comprises thirteen chapters, which present
an array of theoretical and geographical contexts, and aim to bring
scholarly thinking and scientific analysis together with managerial
rationale and practical applications. Presenting valuable insights
and demonstrating an equalised perception of the theorisation of
practice, and reversely, the practicality of theory, this
innovative book signifies a new philosophy of scientific work and
provides thought-provoking reading for scholars in a range of
business sub-disciplines.
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