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The Synergy of Business Theory and Practice - Advancing the Practical Application of Scholarly Research (Hardcover, 1st ed. 2019) Loot Price: R3,044
Discovery Miles 30 440
The Synergy of Business Theory and Practice - Advancing the Practical Application of Scholarly Research (Hardcover, 1st ed....

The Synergy of Business Theory and Practice - Advancing the Practical Application of Scholarly Research (Hardcover, 1st ed. 2019)

Alkis Thrassou, Demetris Vrontis, Yaakov Weber, S M Riad Shams, Evangelos Tsoukatos

Series: Palgrave Studies in Cross-disciplinary Business Research, In Association with EuroMed Academy of Business

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Loot Price R3,044 Discovery Miles 30 440 | Repayment Terms: R285 pm x 12*

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The lack of congruence between theory and practice in business remains a widely discussed topic. This lack of synergy is quietly and elusively becoming the Achilles' heel of contemporary scholarly business research and, by extension, of business in general. Focusing on the deviation of means and ends between business theory and practice, this book comprises thirteen chapters, which present an array of theoretical and geographical contexts, and aim to bring scholarly thinking and scientific analysis together with managerial rationale and practical applications. Presenting valuable insights and demonstrating an equalised perception of the theorisation of practice, and reversely, the practicality of theory, this innovative book signifies a new philosophy of scientific work and provides thought-provoking reading for scholars in a range of business sub-disciplines.

General

Imprint: Springer Nature Switzerland AG
Country of origin: Switzerland
Series: Palgrave Studies in Cross-disciplinary Business Research, In Association with EuroMed Academy of Business
Release date: August 2019
First published: 2019
Editors: Alkis Thrassou • Demetris Vrontis • Yaakov Weber • S M Riad Shams • Evangelos Tsoukatos
Dimensions: 210 x 148mm (L x W)
Format: Hardcover
Pages: 316
Edition: 1st ed. 2019
ISBN-13: 978-3-03-017522-1
Categories: Books > Business & Economics > Business & management > Business strategy
Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship
Books > Business & Economics > Business & management > Management & management techniques > Organizational theory & behaviour
Books > Business & Economics > Business & management > Management of specific areas > Research & development management
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LSN: 3-03-017522-7
Barcode: 9783030175221

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