0
Your cart

Your cart is empty

Books > Business & Economics > Business & management > Sales & marketing > Advertising

Buy Now

Improving University Reputation Through Academic Digital Branding (Hardcover) Loot Price: R5,556
Discovery Miles 55 560
Improving University Reputation Through Academic Digital Branding (Hardcover): Ariana Daniela del Pino

Improving University Reputation Through Academic Digital Branding (Hardcover)

Ariana Daniela del Pino

 (sign in to rate)
Loot Price R5,556 Discovery Miles 55 560 | Repayment Terms: R521 pm x 12*

Bookmark and Share

Expected to ship within 10 - 15 working days

As higher education institutions adapt to an increasingly digital world, it is imperative that they adopt technological techniques that allow them to establish a digital presence. Academic e-branding involves managing a university's brand and image to promote and build the reputation of the institution, especially in regards to its student and faculty research and achievements. Without a solid digital presence, higher education institutions may struggle to remain competitive. Improving University Reputation Through Academic Digital Branding is a critical scholarly publication that explores digital branding and its role in establishing the reputation of academic institutions and programs. Featuring a range of topics including digital visibility, social media, and inclusive education, this book is ideal for higher education boards, brand managers, university and college marketers, researchers, academicians, practitioners, administrators, and students.

General

Imprint: Business Science Reference
Country of origin: United States
Release date: November 2020
Editors: Ariana Daniela del Pino
Dimensions: 279 x 216mm (L x W)
Format: Hardcover - Cloth over boards
Pages: 300
ISBN-13: 978-1-79984-930-8
Categories: Books > Social sciences > Education > Higher & further education > General
Books > Business & Economics > Business & management > Sales & marketing > Advertising
Promotions
LSN: 1-79984-930-9
Barcode: 9781799849308

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!

You might also like..

The Villager - How Africans Consume…
Feyi Olubodun Paperback R250 R223 Discovery Miles 2 230
Communication Research - Techniques…
G.M. du Plooy Paperback  (1)
R754 R684 Discovery Miles 6 840
The Book Every Marketer Should Most…
Paperback R340 R304 Discovery Miles 3 040
Marketing Rebellion - The Most Human…
Mark W. Schaefer Hardcover R638 Discovery Miles 6 380
Marketing Rebellion - The Most Human…
Mark W. Schaefer Hardcover R635 Discovery Miles 6 350
Our Master's Voice - Advertising
James Rorty Paperback R563 Discovery Miles 5 630
The History of Signboards - from the…
Jacob Larwood Paperback R754 Discovery Miles 7 540
Rethinking Advertising as Paratextual…
Chris Hackley, Rungpaka A. Hackley Hardcover R2,500 Discovery Miles 25 000
Rethinking Advertising as Paratextual…
Chris Hackley, Rungpaka A. Hackley Paperback R832 Discovery Miles 8 320
Research Handbook on Luxury Branding
Felicitas Morhart, Keith Wilcox, … Paperback R1,144 Discovery Miles 11 440
Advanced Introduction to Advertising
Patrick De Pelsmacker Paperback R684 Discovery Miles 6 840
Book of Ideas, 2 - a journal of creative…
Radim Malinic Paperback R638 Discovery Miles 6 380

See more

Partners