Egocentric Network Analysis - Foundations, Methods, and Models (Paperback)

Egocentric network analysis is used widely across the social sciences, especially in anthropology, political science, economics, and sociology, and is increasingly being employed in communications, informatics, and business and marketing studies. Egocentric network analysis requires a unique set of data collection and analysis skills that overlap only minimally with other network methodologies. However, until now there has been no single reference for conceptualizing, collecting, and analyzing egocentric social network data. This comprehensive guide to study design, data collection, and analysis brings together the state of knowledge with the most effective research tools to guide newcomers to this field. It is illustrated with many engaging examples and graphics and assumes no prior knowledge. Covering the entire research process in a logical sequence, from conceptualizing research questions to interpreting findings, this volume provides a solid foundation for researchers at any stage of their career to learn and apply ego network methods.

General

Imprint:	Cambridge UniversityPress
Country of origin:	United Kingdom
Series:	Structural Analysis in the Social Sciences
Release date:	March 2018
Authors:	Brea L. Perry • Bernice A. Pescosolido • Stephen P. Borgatti
Dimensions:	228 x 153 x 21mm (L x W x T)
Format:	Paperback - Trade
Pages:	366
ISBN-13:	978-1-107-57931-6
Categories:	Books > Reference & Interdisciplinary > Communication studies > Research methods Books > Social sciences > Politics & government > General Books > Social sciences > Sociology, social studies > Social institutions > General Books > Social sciences > Sociology, social studies > Anthropology > General Promotions
LSN:	1-107-57931-7
Barcode:	9781107579316

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