Affect, Cognition and Categories in Decision Making - Aspects of the Interplay of Cognition and Emotion and the Use of Verbal and Numerical Information in Choice (Paperback)

Recently, there has been increasing interest in how emotions affect decision making. In particular, how does emotion interact with cognition when people make decisions? The work of Carlos A. Trujillo represents a bold attempt to illuminate the interplay between cognitive and emotional factors when people are involved in this important activity. His contribution is both empirical and theoretical. Trujillo reports the results of five experiments and then goes on to develop an organizing framework. His results are informative and his work is innovative. It defines both new paths and challenges for further investigation into the mysteries of the mind. By: Robin M. Hogarth (ICREA Research Professor, Universitat Pompeu Fabra, Barcelona) In this work, particular attention is paid to the role of meta cogitive activities, the situational cognitive capacities of individuals and the way people produce and employ categorical information. Results are of interest for behavioral decision scientists, management and marketing researchers.

General

Imprint:	VDM Verlag Dr. Mueller E.K.
Country of origin:	Germany
Release date:	April 2008
First published:	April 2008
Authors:	Carlos Andres Trujillo
Dimensions:	229 x 152 x 6mm (L x W x T)
Format:	Paperback - Trade
Pages:	112
ISBN-13:	978-3-8364-8972-0
Categories:	Books > Business & Economics > Business & management > Management & management techniques > General
LSN:	3-8364-8972-4
Barcode:	9783836489720

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!