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What Makes Them Great? - 50 Ways To Become The Industry Leader (Paperback) Price: R318
Discovery Miles 3 180

What Makes Them Great? - 50 Ways To Become The Industry Leader (Paperback)

Douglas Kruger

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Price R318
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Discovery Miles 3 180

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Could you be the Branson of business, the Clarkson of cars or the Schwarzenegger of bodybuilding? Could you stand out as the great and lasting leader of your industry?

In this book, Douglas Kruger takes us on a tour of different worlds and industries, unpacking the answer to a single question: What makes some people leaders in their field? Is it their disproportionate level of knowledge? Their charisma? Their marketing abilities? Is it the way they portray their own identities as ideals to be emulated by tribes of believers, or is it the way they have moved a body of knowledge forward? Most importantly, is it possible for us to emulate their success?

The answer is a resounding Yes!

In What Makes Them Great?, Kruger’s 50 practical, easy-to-follow suggestions spell out exactly what it would take for you to become so formidable within your own industry that your competitors struggle to keep up. Because, when you are the industry leader, the undisputed expert, the entire dynamic changes: the media and the deals come to you; your level of earning is exponentially higher; you enjoy privileged access and extraordinary leeway; you arrive to find the door already open.

Find out what it would take for you to become the Branson of business, the Clarkson of cars, the Oprah of talk-show television, and reap the financial and personal rewards. Find out how you can become the leading name in your industry.

General

Imprint: Penguin Books
Country of origin: South Africa
Release date: August 2018
Authors: Douglas Kruger
Dimensions: 234 x 153 x 18mm (L x W x T)
Format: Paperback
Pages: 232
ISBN-13: 978-1-77609-359-5
Categories: Books > Business & Economics > Business & management > Business strategy
Books > Business & Economics > Business & management > Management & management techniques > General
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Books > Local Author Showcase > Business
LSN: 1-77609-359-3
Barcode: 9781776093595

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