How can organizations complete a major business model
transformation and how can leaders successfully guide their
business through this radical shift? As markets are constantly
transformed by new technologies and disruptor competitors, once
successful business models designed to function in a different time
now struggle as the mainstream changes. This book is the guide for
organizations looking to turn downward trends into upward momentum
and gain an edge on the competition. Now in its second edition,
this book offers practical advice on how to understand the fit of
an existing business model and reconstruct it with a
forward-thinking approach. New illustrative case studies of global
organizations which have boldly transformed offer examples for
change, including SAP, Netflix and Daimler. Business transformation
is presented as a leadership challenge and methods to realize and
implement opportunities for innovation company-wide are discussed
in detail. Radical Business Model Transformation is essential
reading for business leaders, transformation experts and MBA
students interested in ensuring that their business model is
future-proof and can withstand the new proliferation of innovations
set to transform the business landscape.
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