Every day, customers see the results of divided companies.
Regardless of the manner in which their company's fractures
manifest themselves, however, corporate leaders must find a way to
rid their workplaces of the divisions that threaten to undermine
their company's productivity, profits, and survival. That's why,
inUnite the Tribes, bestselling author Christopher Duncan provides
corporate leaders with a ten-step plan for joining their company's
divided ranks together in a way that helps employees achieve their
goals while also accomplishing those of the company. Using the
metaphors of the company as empire and the disparate groups that
form within companies as tribes, Duncan explains that the formation
of tribes within an empire is unavoidable, and to some extent, it
may even be natural. After all, regardless of the situation in
which they find themselves, human beings are social creatures that
have aligned themselves with those whose goals and motivations
match their own for centuries. The job of corporate leaders,
however, is to build a cohesive, powerful, and enduring empire
which is why, inUnite the Tribes: Leadership Skills for Technology
Managers, Duncan reveals: How to build alliances and a spirit of
unity across all levels of a company in order to achieve higher
employee morale, greater profits, and increased productivity; How
to effectively communicate to employees the reality that their
long-term prosperity as individuals operating within a company
depends upon the long-term prosperity of the company itself; The
many forms of conflict that can form both within and without a
organization; How todiscover what truly fulfills employees of a
company and help them acquire it; And much more. WithUnite the
Tribesas their guide, corporate leaders will learn thatthe way that
great empires of the past have been established has been through
the efforts of visionary leaders who understood that they could
prevail only when they were able to convince their tribes of a
simple but crucial truth: Alone, you are weak and vulnerable.
United, you are invincible. What you'll learn Readers of Unite the
Tribeswill learn: Practical, down-to-earth approaches to problem
solving and productivity that make sense to corporate leaders who
have to do real work in the real world. How to arrive at a plan for
uniting the disparate groups that operate within their company when
faced with the daily reality of office politics, maneuvering,
ambition, incompetence, and short-term thinking. How to convey the
company's purpose to employees in a way that is realistic and
meaningful so that all workers can contribute to the company's
greater good. How the Ten Pillars of the Empire (Vision;
Leadership; Organization; Mobility; Competitiveness; Persuasion;
Strategy; Brilliance; Morale; Unification) can help their employees
and their company achieve their individual and joint goals. Who
this book is for Regardless of the industry in which their company
operates, those serving in leadership or managerial capacities
(i.e., those overseeing one or more employees) at workplaces
plagued with division and dysfunction will find the solutions they
need to rally their employees to join forces inUnite the Tribes. In
addition, leaders and managers of companies whose cohesion is still
healthy yet is being threatened with fracture will be provided with
real-world strategies for reinforcing the glue that holds their
company together in this practical, applications-driven guide.
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