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Builders of the Vision - Software and the Imagination of Design (Hardcover)
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Builders of the Vision - Software and the Imagination of Design (Hardcover)
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Builders of the Vision traces the intellectual history and
contemporary practices of Computer-Aided Design (CAD) and Numerical
Control since the years following World War II until today. Drawing
from primary archival and ethnographic sources, it identifies and
documents the crucial ideas shaping digital design technologies
since the first numerical control and CAD systems were developed
under US Air Force research contracts at MIT between 1949 and 1970:
the cybernetic theorization of design as a human-machine endeavor;
the vision of computers as "perfect slaves" taking care of the
drudgery of physical labor; the techno-social utopias of computers
as vehicles of democracy and social change; the entrepreneurial
urge towards design and construction integration; and the
managerial ideologies enabling today's transnational geographies of
practice. Examining the contrasting, and often conflicting,
sensibilities that converge into CAD and BIM discourses -
globalism, utopianism, entrepreneurialism, and architects' desires
for aesthetic liberation - Builders of the Vision shows that
software systems and numerically controlled machines are not merely
"instruments," or "tools," but rather versatile metaphors
reconfiguring conceptions of design, materiality, work, and what it
means to be creative. Crucially, by revealing software systems as
socio-technical infrastructures that mediate the production of our
built environments, author Daniel Cardoso Llach builds a strong
case for the fields of architecture, media, and science and
technology studies to critically engage with both the politics and
the poetics of technology in design. Builders of the Vision will be
essential reading for scholars and practitioners across disciplines
interested in the increasingly complex socio-technical systems that
go into imagining and building of our artifacts, buildings, and
cities.
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