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Trajectory: Startup - Ideation to Product/Market Fit (Hardcover)
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Trajectory: Startup - Ideation to Product/Market Fit (Hardcover)
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LISTED #1 IN "THE 13 BEST BUSINESS BOOKS OF 2021" BY HUBSPOT Have a
startup idea? Want to launch it fast? People often spend years on
working on startup ideas that fail-and they could have known long
before, had they asked the hard questions earlier. Five-time tech
founder Dave Parker has been there, and in Trajectory: Startup he
offers a path to get you from ideation to launch and revenue in
just six months. With a track record of starting companies from
scratch, raising both angel and venture capital, and participating
in eight exits as founder, operator, and board member, Parker's
experience is practical and actionable. Having sold three of his
own startups and closed two, Parker learned just as much from his
failures as from his successes, and he brings this wit and wisdom
into his writing in a transparent way. Parker shares advice on: *
What makes a good idea that makes money * Recruiting and working
with cofounders * Asking customers what product they want (customer
development) * How to build a tech product even as a non-tech
founder * How to get out of your head, ship a product, and make
your first sale Trajectory: Startup removes the mystery from the
startup process and outlines a roadmap of tasks and timeframes,
with monthly milestones and resources. This pre-accelerator program
will help you get the momentum you need. Skip the Executive MBA and
go make money! This guide makes starting a company accessible to a
broad range of founders, investors, and employees who have the
spark of innovation and drive to follow their dreams.
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