Business Strategy meets the requirements of the OCR specifications
for the Advanced GCE (A level) compulsory synoptic module. Each
unit is clearly structured, with a list of learning objectives at
the start. Concepts and processes are clearly explained and
opportunities are provided to test knowledge and understanding. The
book, which is fully illustrated, helps students to develop skills
of analysis and evaluation, as well as an awareness of the
integrated nature of the subject. Features include case study
examples, activities to develop understanding of topics, practical
advice on how to succeed in exams, and a glossary of concepts and
terms.
General
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