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The Corporate Culture Survival Guide (Hardcover, 3rd Edition)
Loot Price: R534
Discovery Miles 5 340
You Save: R148
(22%)
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The Corporate Culture Survival Guide (Hardcover, 3rd Edition)
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List price R682
Loot Price R534
Discovery Miles 5 340
You Save R148 (22%)
Expected to ship within 12 - 17 working days
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Effective, sustainable cultural change requires evolution, not
disruption The Corporate Culture Survival Guide is the essential
primer and practical guide every organization needs. Corporate
culture pioneer Edgar H. Schein breaks the concept of 'culture'
down into real terms, delving into the behaviors, values, and
shared assumptions that define it, and explains why culture is the
central factor in an organization's success or failure. This new
third edition is designed specifically for practitioners needing to
apply these practices in real-world settings, and has been updated
with new coverage of globalization, technology, and managerial
competencies. You'll learn how to get past subconscious bias to
assess whether or not your existing culture truly serves your
organization, and how to introduce change and manage the change
process over time for a best-case-scenario outcome. Case studies
illustrate successful change in real companies, providing models
and setting the bar for dismantling dysfunctional cultures.
Corporate culture begins with the founder, and evolves or not over
time. Is your culture working for or against your organization? How
can it be optimized? This book separates the truth from the
nonsense to provide real-world guidance on initiating and managing
cultural change. * Understand when to assess your culture, and how
to do it objectively * Learn how cultures evolve and change over
time, for better or worse * Discover the reality of
multiculturalism amidst the rise of globalization * Evolve your
culture to more effectively serve your organization Each of us is a
part of many cultures what you do, where you live, where you grew
up, what you enjoy, how you live; in the workplace, many different
people with many different cultures come together toward a common
goal will these cultures clash or synergize? The Corporate Culture
Survival Guide shows you how to create an overarching corporate
culture that gets everyone on the same page to drive your
organization's success.
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