Alan Sugar is a business legend. When it comes to business, Sugar
is both feared and fearless. Shrewd businessman, inspirational
figure and sweet-talking star of The Apprentice, this man knows how
to strike a deal.
The Unauthorized Guide to Doing Business the Alan Sugar Way
draws out the universal lessons from Alan Sugar's remarkable
success and identifies 10 strategies that can be applied to any
business or career: Don't push or shoveStart a revolutionKnow your
customerStay true to your valuesLearn from your mistakesDrive a
hard bargainInvest in the right peopleLead from the frontWin as a
teamHire in haste, repent at leisure
Want to be the best? The secrets of phenomenal success are in
your hands.
Check out the other Unauthorized Guides in this series: Richard
Branson; Duncan Bannatyne; Jamie Oliver; Bill Gates; and Philip
Green.
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