Books > Computing & IT > Computer software packages > Multimedia
|
Buy Now
Buying and Selling Multimedia Services (Hardcover)
Loot Price: R3,849
Discovery Miles 38 490
|
|
Buying and Selling Multimedia Services (Hardcover)
Expected to ship within 12 - 17 working days
|
Donate to Against Period Poverty
Total price: R3,869
Discovery Miles: 38 690
|
This book is a comprehensive guide to buying and developing
multimedia in the most cost-effective manner. Focusing on the human
factors in producing multimedia, rather than just the software,
Buying and Selling Multimedia Services is aimed at both buyers and
sellers of multimedia services and draws on real-world anecdotes
war stories from project diaries and first-hand experience, to
provide examples of the key ideas delineated within the book. These
are true stories culled from 25 years of working on both sides of
the desk as a purchaser of creative services for a Fortune 500
company and as a producer and seller for one of the largest
multimedia production shops in the country. This book helps the
multimedia producer and buyer to recognize flaws in past
performances and to anticipate situations in future projects in
order to save money and eliminate boardroom confrontations.
Accusations, altercations, and recriminations can be avoided and
the bottom line enhanced with the production of an effective
product targeted to a receptive audience. Souter examines the
skills necessary to both the producer and the purchaser of
multimedia, allowing each to see the others' problems and
viewpoints. Viewing the multimedia project from both sides, as both
buyer and seller, Souter highlights the issues which will allow for
effective communication between parties, resulting in a better
product and a more creative relationship among all involved. In the
second part of the book, Souter provides a comprehensive guide to
all the digital formats available, to help the buyer and the
developer select the most appropriate for a given project.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
|
You might also like..
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.