This book proposes that the key ingredient to effective leadership
is trust and that leaders must earn the trust of their colleagues
to be successful. The author uses his experience as a CEO in
Mexico, a low trust society, as the basis of his model of trust
leadership, which incorporates empathy and servant leadership
principles. This book bridges the gap of abstract leadership
concepts to practical application and implementation of leadership
principles. Scholars can learn from the first-hand experience of
the author as CEO while leaders can become more effective by
grasping the theoretical underpinnings of leadership that the
author offers.
General
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