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Immaterial Culture - Literature, Drama and the American Radio Play, 1929-1954 (Paperback, New edition)
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Immaterial Culture - Literature, Drama and the American Radio Play, 1929-1954 (Paperback, New edition)
Series: Cultural Interactions: Studies in the Relationship between the Arts, 29
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Immaterial Culture engages with texts that are now largely unread
and dismissed as trivial or dubious: the vast body of plays -
thrillers, narrative poetry, comedy sketches, documentaries and
adaptations of literature and drama - that aired on American
network radio during the medium's so-called golden age. For a
quarter century, from the stock market crash of 1929 to the
introduction of the TV dinner in 1954, radio plays enjoyed an
exposure unrivalled by stage, film, television and print media. As
well as entertaining audiences numbering in the tens of millions
for a single broadcast, these scripted performances - many of which
were penned by noted novelists, poets and dramatists - played
important and often conflicting roles in advertising, government
propaganda and education. Reading these fugitive and often
self-conscious texts in the context in which they were created and
presented, the author considers what their neglect might tell us
about ourselves, our visual bias and our attitudes toward
commercial art and propaganda. The study's ample scope, its
interdisciplinary approach and its insistence on the primacy of the
texts under discussion serve to regenerate the discourse about
cultural products that challenge the way we classify art and
marginalise the unclassifiable.
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