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Heritage Tourism (Hardcover)
Loot Price: R5,032
Discovery Miles 50 320
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Heritage Tourism (Hardcover)
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Heritage tourism has become an increasingly significant component
of the global tourism industry, particularly in countries striving
to diversify away from sea, sand and sun. This growth has had
profound influences on the presentation and representation of both
tangible and intangible heritage within tourism context. The
concept of heritage continues to evolve with its fast-changing
political, economic and socio-cultural surroundings. Therefore it
is essential that heritage tourism engages with the new form of
globalised communities and societies, which have become more
assimilated to each other but yet strive to sustain their own
distinctive locality. This book aims to offer a thorough critical
examination and systematic evaluation of the unique dynamics of
heritage and tourism development from both social sciences and
management perspectives. It incorporates both global and local
perspectives in theorising and managing heritage tourism. While
focusing on reviewing and analysing key academic concepts and
debates including authenticity, commodification, globalisation and
heritage interpretation, this book also discusses and evaluates
topical issues such as sustainable development, marketing
strategies and digital technologies including social media. It
theoretically locates heritage discourses in the analysis of
heritage tourism development and management drawing on various
perspectives, from tourism, heritage studies, sociology,
anthropology, politics and geography to management and marketing
studies. Including case studies of topical concerns, controversies
and challenges it will encourage readers to develop a new and
insightful understanding of the dialectical relationship between
heritage and tourism development. This book is essential reading
for students studying tourism, heritage studies, cultural studies
as well as related disciplines.
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