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ISE Essentials of Strategic Management: The Quest for Competitive Advantage (Paperback, 6th edition) Price: R281

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ISE Essentials of Strategic Management: The Quest for Competitive Advantage (Paperback, 6th edition): John Gamble, Arthur...

ISE Essentials of Strategic Management: The Quest for Competitive Advantage (Paperback, 6th edition)

John Gamble, Arthur Thompson, Margaret Peteraf

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Price R281

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Essentials of Strategic Management 6th edition by Gamble, Peteraf, and Thompson presents concise, straight-to-the-point discussions and timely examples with a writing style that captures students' interest. It features 10 chapters with 12 tightly linked cases. The content is solidly mainstream and balanced, mirroring both insights of academic thought and real-world strategic management. For years strategy instructors have been shifting from purely text-cases to a text-cases-simulation course structure. Two widely used online competitive strategy simulations, The Business Strategy Game and GLO-BUS, are optional companions. Both simulations are closely linked to the content.

General

Imprint:	McGraw-Hill Education
Country of origin:	United States
Release date:	March 2018
First published:	2019
Authors:	John Gamble • Arthur Thompson • Margaret Peteraf
Dimensions:	252 x 203 x 15mm (L x W x T)
Format:	Paperback
Pages:	864
Edition:	6th edition
ISBN-13:	978-1-260-09227-1
Categories:	Books > Business & Economics > Business & management > General Promotions
LSN:	1-260-09227-5
Barcode:	9781260092271