The principal aim of this book is to help practising managers to
develop and implement a strategy for the introduction of Total
Quality Management (TQM) within their own organizations. "TQM in
Action" prvides a practical guide to the stages, key considerations
and potential pitfalls of implementation. The book provides a
template for implementation which should help managers get started
and keep the process going. The authors recognize that the main
difficulty encountered by managers in introducing TQM is changing
"organization culture". The planning process outlined for TQM is
therefore based on an examination of the prevailing culture. This
allows individual organizations to tailor the installation process
to their own needs rather than imposing a theoretical framework
which may or may not fit.
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