The Quest for Meaning - A Guide to Semiotic Theory and Practice (Hardcover, 2nd ed.)

Dating back to antiquity, semiotics is both a "technique" and a "science" that aims to understand the nature of meaning. An academic discipline in its own right, semiotics uses signs, such as words and symbols, to think, communicate, reflect, transmit, and preserve knowledge. Since the initial publication of The Quest for Meaning in 2007, the world has changed dramatically with the advent of online culture, new technologies, and new ways of making signs and symbols. Updated to reflect these many changes, the second edition includes a comprehensive chapter on the use of semiotics in the Internet age. Written in a student-friendly style, featuring examples from everyday life, the book explains what semiotics is all about and why it is so important for gaining insights into our elusive and mysterious human nature.

General

Imprint:	University of Toronto Press
Country of origin:	Canada
Release date:	August 2020
First published:	2020
Authors:	Marcel Danesi
Dimensions:	235 x 155 x 14mm (L x W x T)
Format:	Hardcover
Pages:	216
Edition:	2nd ed.
ISBN-13:	978-1-4875-0485-4
Categories:	Books > Language & Literature > Literature: history & criticism > Literary theory Books > Reference & Interdisciplinary > Communication studies > Semiology Books > Reference & Interdisciplinary > Interdisciplinary studies > Institutions & organizations Books > Reference & Interdisciplinary > Interdisciplinary studies > Cultural studies > General Books > Social sciences > Sociology, social studies > Social issues > Ethical issues & debates > General Promotions
LSN:	1-4875-0485-3
Barcode:	9781487504854

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