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Books > Language & Literature > Language & linguistics > Semantics (meaning)
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Corpus Approaches to the Language of Sports - Texts, Media, Modalities (Hardcover)
Loot Price: R4,676
Discovery Miles 46 760
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Corpus Approaches to the Language of Sports - Texts, Media, Modalities (Hardcover)
Series: Corpus and Discourse
Expected to ship within 12 - 19 working days
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Recent decades have seen a fundamental change and transformation in
the commercialisation and popularisation of sports and sporting
events. Corpus Approaches to the Language of Sports uses corpus
resources to offer new perspectives on the language and discourse
of this increasingly popular and culturally significant area of
research. Bringing together a range of empirical studies from
leading scholars, this book bridges the gap between quantitative
corpus approaches and more qualitative, multimodal discourse
methods. Covering a wide range of sports, including football,
cycling and basketball, the linguistic aspects of sports language
are analysed across different genres and contexts. Highlighting the
importance of studying the language of sports alongside its
accompanying audio-visual modes of communication, chapters draw on
new digitised collections of language to fully describe and
understand the complexities of communication through various
channels. In doing so, Corpus Approaches to the Language of Sports
not only offers exciting new insights into the language of sports
but also extends the scope of corpus linguistics beyond traditional
monomodal approaches to put multimodality firmly on the agenda.
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