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Books > Business & Economics > Business & management > Management & management techniques
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The Palgrave Handbook of Servitization (Hardcover, 1st ed. 2021)
Loot Price: R6,573
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The Palgrave Handbook of Servitization (Hardcover, 1st ed. 2021)
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Manufacturers have shifted their focus from products to smart
solutions in search of higher returns and additional growth
opportunities. This shift, described as servitization, or lately as
a digital servitization, is not a simple process. Academic study
has revealed that its issues are complex, problematic, contingent,
and even paradoxical, involving multiple organizational layers,
such as operations, strategic, relational, and even ecosystemic
layers. Recent literature studies have called for improved theories
in servitization, and even alternative narratives. In this
handbook, the chapters take different perspectives towards
servitization, digital servitization or Product-Service-Software
systems, presenting and debating over concepts such as
organizational transformation, change management, strategic
management, business models, innovation and product-service
operations. The handbook provides an opportunity to develop
improved theoretical grounds for servitization, and thus to
elaborate and develop the field further. This volume will be of
great interest for the servitization community, including scholars,
Ph.D. and master students, but also company managers, developers
and consultants facilitating company's servitization efforts.
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