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Books > Business & Economics > Business & management > Management & management techniques > Organizational theory & behaviour
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New Developments in the Theory of Networks - Franchising, Alliances and Cooperatives (Hardcover, 2011 ed.)
Loot Price: R3,260
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New Developments in the Theory of Networks - Franchising, Alliances and Cooperatives (Hardcover, 2011 ed.)
Series: Contributions to Management Science
Expected to ship within 12 - 17 working days
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The theory of networks aims at developing theoretical views on the
design and management of alliances, franchise chains, licensing,
joint ventures, cooperatives, and venture capital relations. The
current trend in economics and management of networks is twofold:
First there is a strong tendency toward application of theoretical
approaches developed both in organizational economics, strategic
management and organization theory. The second trend refers to the
development of more integrative views on networks. Especially,
combining organizational economics, strategic management and
relational views on networks are very promising research
directions. Starting from this status of research, the current book
emphasizes network research as a theory-driven field by offering
new perspectives on contract design, decision and ownership rights,
value creation, knowledge management and the role of social capital
in franchising networks, alliances and cooperatives.
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