New Developments in the Theory of Networks - Franchising, Alliances and Cooperatives (Hardcover, 2011 ed.)

The theory of networks aims at developing theoretical views on the design and management of alliances, franchise chains, licensing, joint ventures, cooperatives, and venture capital relations. The current trend in economics and management of networks is twofold: First there is a strong tendency toward application of theoretical approaches developed both in organizational economics, strategic management and organization theory. The second trend refers to the development of more integrative views on networks. Especially, combining organizational economics, strategic management and relational views on networks are very promising research directions. Starting from this status of research, the current book emphasizes network research as a theory-driven field by offering new perspectives on contract design, decision and ownership rights, value creation, knowledge management and the role of social capital in franchising networks, alliances and cooperatives.

General

Imprint:	Physica-Verlag
Country of origin:	Germany
Series:	Contributions to Management Science
Release date:	2011
First published:	2011
Editors:	Mika Tuunanen • Josef Windsperger • Gerard Cliquet • George Hendrikse
Dimensions:	235 x 155 x 22mm (L x W x T)
Format:	Hardcover
Pages:	372
Edition:	2011 ed.
ISBN-13:	978-3-7908-2614-2
Categories:	Books > Social sciences > General Books > Business & Economics > Economics > General Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship Books > Business & Economics > Business & management > Management & management techniques > Organizational theory & behaviour Books > Business & Economics > Business & management > Sales & marketing > General Promotions
LSN:	3-7908-2614-6
Barcode:	9783790826142

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