A book that combines the two concepts of best practice and
innovation, this is a collection of articles by leading
practitioners and academics, who provide essential information for
anyone involved in process innovation management. Coverage includes
what it means to be a world-class organisation, market orientation
for superior competitiveness, the innovation supply chain, customer
management in retailing, auditing innovation through performance
measurement and sustaining a culture of discontinuous innovation.
(Kirkus UK)
Best Practice: Process Innovation Management highlights best
practice in innovation by bringing together practitioners and
researchers in this field.
This book presents contributions from leading academics and
practitioners involved with innovation. They bring together all the
strands of research, best practice and advice establishing an
essential source of information for all involved with process
innovation management.
Combines key themes of 'best practice' and 'innovation'
Foreword and chapter by Professor Richard Duggan, the DTI's
Innovation Director
Professor Zairi is head of the European Centre for TQM at the
University of Bradford
General
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