Retailing and the Language of Goods, 1550-1820 (Hardcover, New Ed)

In this book the author explores the various meanings assigned to goods sold retail from 1550 to 1820 and how their labels were understood. The first half of the book focuses on these labels and on mercantile language more broadly; how it was used in trade and how lexicographers and others approached what, for them, were new vocabularies. In the second half, the author turns to the goods themselves, and their relationships with terms such as 'luxury', 'choice' and 'love'; terms that were used as descriptors in marketing goods. The language of objects is a subject of ongoing interest and the study of consumables opens up new ways of looking at the everyday language of the early modern period as well as the experiences of trade and consumption for both merchant and consumer.

General

Imprint:	Routledge
Country of origin:	United Kingdom
Release date:	February 2015
First published:	2015
Authors:	Nancy Cox
Dimensions:	234 x 156 x 21mm (L x W x T)
Format:	Hardcover
Pages:	258
Edition:	New Ed
ISBN-13:	978-1-4724-1610-0
Categories:	Books > Reference & Interdisciplinary > Interdisciplinary studies > Cultural studies > General Books > Humanities > History > World history > 1500 to 1750 Books > Humanities > History > History of specific subjects > Economic history Books > Business & Economics > Industry & industrial studies > Distributive industries > Retail sector Books > History > History of specific subjects > Economic history Books > History > World history > 1500 to 1750 Promotions
LSN:	1-4724-1610-4
Barcode:	9781472416100

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