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Books > Business & Economics > Business & management > International business
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Big Change - A Route-Map for Corporate Transformation (Hardcover, New)
Loot Price: R1,688
Discovery Miles 16 880
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Big Change - A Route-Map for Corporate Transformation (Hardcover, New)
Expected to ship within 12 - 19 working days
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The paperback edition of the winner of the MCA book prize for 1999.
Taffinder analyses the change efforts of more than 30 organizations
worldwide and argues that rather than going for peaceful
implementation, deliberately escalating conflict can intensify
innovation, lead to better-quality products and service and sharpen
commitment to change. He advocates exploitation of the
socio-psychological and organizational benefits of conflict,
including motivation, enhancement of mutual understanding and
stimulation of a sense of urgency. There is hands-on advice in the
form of anecdotal case studies and interviews. (Kirkus UK)
Every year corporations spend billions in pursuit of change. Some
are successful. Many are not. In this winner of the prestigious
1999 Management Consultancy Association Prize, Paul Taffinder casts
a critical eye over the big change efforts of more than 30
organizations worldwide, and offers conclusions as unsettling as
they are insightful and firmly supported by real--world business
sense. "Paul Taffinder achieves what in many other books remains an
empty promise. Brilliant insight...inspiring...A real
eye--opener."----Dr. Siegfried Hoenle, Director, Warburg Dillon
Read.
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